Filmhouse Cinemas Limited is a dynamic film exhibition company. Our expertise are in the areas of: Cinema operations, management of sites, Ownership of sites, Consultancy for cinema development, Design Fit-out; Cinema project management, Film Distribution: Rights Acquisition, Booking into cinemas, and content development.
We are recruiting to fill position below:
Job Title: Food & Beverage Sales Manager (B2B & B2C)
Location: Victoria Island, Lagos
Job Type: Full time
Job Description
Revenue Generation:
- Identify and develop new revenue opportunities for the cinema F&B business.
- Drive B2B concession sales, including corporate events, school outings, private screenings, and bulk purchases.
- Develop promotional packages that combine cinema tickets with concession offerings.
Corporate & Institutional Partnerships:
- Build partnerships with corporates, schools, social groups, and event organisers to generate concession sales.
- Design concession-inclusive packages for group bookings and events.
- Expand corporate concession voucher programs.
B2C Promotions & Campaigns:
- Develop and execute concession sales campaigns designed to increase average guest spend.
- Partner with marketing and product teams to introduce promotional bundles and upsell opportunities.
- Support the rollout of new concession products and limited-time offers.
Cinema Event & Activation Sales:
- Collaborate with cinema managers to maximise concession sales during premieres, special screenings, and promotional events.
- Introduce themed packages tied to major film releases.
Sales Performance Monitoring:
- Track and analyse concession sales performance across locations and initiatives.
- Provide insights on guest purchasing behaviour and opportunities to improve sales conversion.
Cross-Department Collaboration:
- Work closely with Operations to ensure promotions are executable at the cinema level.
- Partner with Product and E-commerce teams on digital concession sales initiatives.
Qualifications
- Bachelor’s Degree in Business, Marketing, Hospitality Management, or related fields
- 5 – 7 years sales experience, preferably in hospitality, entertainment, retail, or food service.
- Proven ability to develop partnerships and drive commercial revenue.
Additional Information:
- Commercial and sales acumen
- Negotiation and partnership development
- Customer relationship management
- Analytical and revenue-focused thinking
- Strong communication and presentation skills.
Application Closing Date
Not Specified.
https://www.hotnigerianjobs.com/hotjobs/879866/food-beverage-sales-manager-b2b-b2c-at-filmhouse-c.html