So Fresh is a healthy food company with operations across Nigeria. At So Fresh, we believe food should be fresh and close to nature as much as possible; hence, we create tasty, fresh, delicious healthy food options.
We are recruiting to fill the position below:
Job Title: Social Media Officer
Location: Ikeja, Lagos
Employment Type: Full-time
Reports to: Brand & Marketing Manager
Job Level: Senior Officer
Work Schedule: Monday – Friday, 8am – 5pm with 1-day remote work
Role Summary
- Managing all social media platforms and content calendars
- Creating and curating engaging content aligned with brand guidelines
- Growing and managing the online community across platforms
- Running influencer and community marketing initiatives
- Monitoring social media trends, analytics, and audience insights
- Responding to comments and messages to drive community engagement.
Job Responsibilities
Social Media Management:
- Execute social media and communication campaigns to align with marketing strategies
- Prepare content calendars for the brand's social media channels
- Create and post engaging content on social media
- Respond to comments and customer queries in a timely manner
- Organize and participate in events to build community and boost brand awareness
- Coordinate with Marketing team to ensure brand consistency
- Build relationship with social media influencers to promote our brand and products
- Monitor and moderate comments across social media
- Interphase with the Online Sales Team to ensure customer requests are handled promptly.
Content Creation:
- Provide engaging text, image and video content for our online social platforms
- Write clear marketing content to promote our products/services
- Liaise with designers, production etc to properly illustrate our products & services
- Ensure social media contents are designed in line with company-wide programs
- Ensure that all deliverables are in line with So Fresh digital brand strategy and personality.
Online Community Management:
- Grow So Fresh Online Community across platforms (WhatsApp, Telegram, Email, etc)
- Develop and maintain interactive online platforms (WhatsApp, Telegram, Email) for customers to connect, share experiences, and receive exclusive content and offers
- Curate and provide exclusive content and offers tailored to our audience
- Foster a sense of community, encouraging events participation, feedback and engagement
- Compile reports on event performance, providing insights for future improvements.
Internal Communications:
- Manage all cross functional and companywide internal communication to build a strategically coherent and inclusive workforce
- Collate and communicate changes and new directions in the organisations to relevant parties. (New employee, change of job roles, outlet information, business innovations, policies, security issues etc.)
- Ensure adequate communication and support materials such as FAQs, infographics etc with all internal stakeholders on special projects and campaigns.
Analytics & Reporting:
- Tracking and reporting on social media performance metrics
- Perform data analysis of key metrics and related targets
- Draw meaningful conclusions from performance/campaign data and identify potential opportunities for improvement
- Forecast social media and community growth and return on investment
- Prepare report on the effectiveness of social media campaigns across platforms.
Qualification & Requirements
- Bachelor’s degree in marketing, Communications, Public Relations, or related field
- 2 - 3 years’ digital/social media marketing experience
- Hands-on experience with social media management for brands with portfolio
- In-depth knowledge and experience of content creation and management on Instagram, Twitter, Facebook, Pinterest, Telegram, TikTok etc. for B2C brands
- Experience with social media content creation tools like Canva, Inshot, etc
- Creativity and ability to conceptualize engaging content with different medium – graphics, videos, Reels etc
- Strong storytelling and copywriting skills
- Sales-driven, results-oriented, and target-driven attitude
- Impeccable customer service skills
- Excellent interpersonal communication skills, both verbal and written.
Benefits
- Remuneration: N250,000 – N350,000 per month.
- Health Insurance, Pension, etc.
Application Closing Date
30th April, 2026.
https://www.hotnigerianjobs.com/hotjobs/884248/social-media-officer-at-so-fresh.html