National Sales Manager / National Coordinator at Lheon Consulting Limited

Lheon Consulting Limited is a strategy development and talent consultancy company, devoted exclusively to career shaping and personal development activities.We work globally with professionals and experts in the financial sectors to offer resourceful training, assessment and recruitment services to financial and non-bank financial institutions through use of innovative technologies to achieve a perfect workplace.

We are recruiting to fill the position below:

Job Title: National Sales Manager / National Coordinator

Location: Nigeria (National Coverage)
Employment Type: Full-time
Reports To: Managing Director

Job Summary

• The National Sales Manager will be responsible for driving nationwide sales growth, market expansion, and brand visibility for the company’s wine portfolio.
• The role involves developing and executing sales strategies, managing regional sales teams and distributors, and ensuring achievement of revenue targets across all channels.

Key Responsibilities
Sales Strategy & Execution:

• Develop and implement national sales strategies to achieve revenue and volume targets.
• Identify new market opportunities and expand distribution channels.
• Drive penetration in key segments (retail, HORECA – Hotels, Restaurants, Cafés).
• Monitor market trends, competitor activities, and consumer preferences.

Distribution & Channel Management:

• Manage and strengthen relationships with distributors and key accounts nationwide.
• Ensure optimal product availability and visibility across all regions.
• Negotiate trade terms, pricing, and promotional activities with partners.
• Oversee stock movement and minimize out-of-stock situations.

Team Leadership & Coordination:

• Supervise and coordinate regional sales teams and sales representatives.
• Set KPIs, monitor performance, and provide coaching and support.
• Conduct regular field visits and performance reviews.
• Ensure alignment of regional activities with national objectives.

Brand Development & Marketing Support:

• Collaborate with marketing to execute brand activation campaigns, tastings, and promotions.
• Ensure proper product positioning and brand standards across outlets.
• Support launch of new wine products in the market.

Financial & Reporting:

• Prepare sales forecasts, budgets, and periodic performance reports.
• Track sales performance against targets and implement corrective actions.
• Manage trade spend and ensure cost efficiency.

Key Requirements
Education & Experience:

• Bachelor’s degree in Business Administration, Marketing, or related field.
• Minimum of 5–8 years’ experience in FMCG/beverage sales, preferably in wines or spirits.
• Proven track record of managing national or regional sales operations.

Skills & Competencies:

• Strong negotiation and relationship management skills
• Excellent leadership and team management ability
• Deep understanding of distribution networks in Nigeria
• Strong analytical and reporting skills
• Good knowledge of wine products, trends, and customer segments (an added advantage).

Application Closing Date
Not Specified

How to Apply
Interested and qualified candidates should send their CV to: onye.ijeomah@gmail.com using the job title as the subject of the mail.