Tranquil and Quest Medical and Diagnostics (TQMD), Nigeria Limited is a Diagnostics, Radiological, and Surgical Center that provides high-quality services through our highly qualified and dedicated specialists who make use of advanced technology to provide world-class medical investigative services.
We are recruiting to fill the position below:
Job Title: Marketing Specialist
Location: Lagos
Job Summary
- The Marketing Specialist will be responsible for developing, implementing, and executing strategic marketing plans to promote the services of Tranquil and Quest Specialist Hospital.
- This role involves enhancing the hospital’s brand visibility, driving patient engagement, building strong community relationships, and supporting business growth through creative marketing initiatives.
Key Responsibilities
- Develop and execute marketing campaigns to promote hospital services, programs, and health initiatives.
- Manage the hospital’s brand identity, ensuring consistency across all marketing channels.
- Distribute promotional materials such as brochures, flyers, newsletters, and digital content.
- Create engaging health-related content to educate, inform, and attract patients.
- Monitor analytics to measure campaign effectiveness and improve online visibility.
- Plan and coordinate hospital events, health fairs, screenings, and community outreach programs.
- Build relationships with local organizations, businesses, and stakeholders to enhance referrals and partnerships.
- Represent the hospital at external functions to promote services and initiatives.
- Conduct market research to identify healthcare trends, patient needs, and competitor activities.
- Provide insights and recommendations to management for new service opportunities and growth strategies.
- Track marketing ROI and prepare regular reports on campaign performance.
- Work closely with clinical and administrative departments to highlight services and success stories.
- Collaborate with the Business Development and Finance teams to align marketing strategies with hospital objectives.
Qualifications & Skills
- Bachelor’s Degree in Marketing, Business Administration, Communications, or related field.
- 2–4 years’ proven experience in marketing, preferably within healthcare or service-related industries.
- Strong knowledge of digital marketing, SEO, content creation, and social media management.
- Excellent written, verbal, and interpersonal communication skills.
- Creative thinker with strong analytical and problem-solving abilities.
- Ability to work independently and as part of a team in a fast-paced environment.
Application Closing Date
Not Specified.
Method of Application
Interested and qualified candidates should send their CV to: hr@tranquilandquest.org.ng using the Job Title as the subject of the email.
https://www.hotnigerianjobs.com/hotjobs/890560/marketing-specialist-at-tranquil-quest-medical-and.html