Marketing Manager at INGRYD Academy

INGRYD Academy is a leading training institution that combinesacademic theory with practical skills. We provide targeted programs in tech skills such as Data Science, Cybersecurity, DevSecOps, and Product Management, and other trainings inelevator installation maintenance, combining hands-onlearning, and globally recognised certifications with internships and job placement opportunities. With over 8,500 professionals trained in the last two years and strategic partnership, we ensure our graduates are job-readyand competitive in today's market.

We are recruiting to fill the position below:

Job Title: Marketing Manager

Location: Ikeja, Lagos 
Employment Type: Full-time

Responsibilities

• Develop and implement strategic plans to drive business growth and achieve sales targets aligned with companyobjectives.
• Define and execute the brand’s messaging, value proposition, and visual identity to differentiate INGRYD in the industry.
• Lead SEO, SEM, social media, email marketing, and content creation (blogs, whitepapers, videos) to drive engagement and leads.
• Track campaign ROI, adjust strategies based on data, andoptimisebudget allocation.
• Identifynew business opportunities, conduct market research, and analyse trends to stay ahead of competitors.
• Oversee the development of high-converting marketing collateral (e.g., case studies and testimonials).
• Ensure consistent brand representation across all touchpoints (website, social media, campaigns, etc.).
• Work with the marketing team to create and execute campaigns that generate leads, enhance conversions, and boost brand visibility.
• Build andmaintainstrong relationships with clients, partners, and stakeholders to foster long-term partnerships.
• Conduct sales presentations, negotiate contracts, and close deals to secure new clients andmaintaina healthy sales pipeline.
• Analyse sales data, generate reports, and update management on performance, revenue projections, and initiatives.
• Stay updated on industry trends and technological advancements to recommend innovative business solutions.
• Represent the company at industry events, conferences, and networking opportunities to promote the brand.
• Forge alliances with universities, tech companies, and government bodies to co-create programmes or secure grants.
• Coordinate with the operations teamto ensure seamless execution of programs and meet certification sales targets.

Education & Experience

• Bachelor’s Degree in Marketing, Business Administration, Communications, or a related field
• 5+ years of experience in a combined Marketing and Sales role, with at least 2–3 years in a leadership or managerial capacity.
• Proven track record of driving business growth and meeting or exceeding revenue targets, preferably within the EdTech, Training, or Tech sector.

Application Closing Date
25th May, 2026.