Youtube Channel Growth & Campaign Manager at ZoraBridge Consulting Limited

Zorabridge Consulting Limited is an HR firm that bridge the gap between qualified talents and their desired organisation.

We are recruiting to fill the position below:

Job Title: Youtube Channel Growth & Campaign Manager

Location: Ikeja, Lagos
Employment Type: Full-time

Key Responsibilities
Channel Management & Subscriber Growth:

• Channel Growth: Manage all our Youtube channels and ensure aggressive channel growth
• Audience Maintenance: Manage and engage with existing communities to ensure high subscriber retention and brand loyalty.
• Organic Growth Strategy: Implement SEO best practices, including keyword-optimized titles, descriptions, and tags to increase discoverability.
• Content Scheduling: Maintain a consistent publishing rhythm across long-form content and YouTube Shorts.
• Community Engagement: Manage comments, polls, and community tab posts to foster two-way communication with the audience.

Campaign Execution & Optimization:

• Ad Management: Set up and manage all YouTube ad campaigns (Pre-roll, Discovery, Bumper ads) to meet specific reach and conversion targets.
• Performance Tracking: Monitor key metrics such as CTR (2.5%–8.0% benchmark) and Opening-hook effectiveness (targeting 55%+ retention at 30 seconds).
• Budget Efficiency: Optimize bidding strategies to ensure the most efficient Cost Per Click (CPC) and View-Through Rate (VTR).
• A/B Testing: Continuously test thumbnails, titles, and CTA variants to maximize click performance.

Analytics & Reporting:

• Detailed Documentation: Maintain a Delivery Log (tracking timelines) and a Performance Log (views, reach, watch time, and engagement).
• Insight Generation: Submit weekly snapshots and monthly deep-dive reports that include proactive optimization ideas and next-month test plans.
• Retention Analysis: Analyze average view duration and episode retention rates to identify where audiences drop off and provide feedback to the production team.

Required Skills & Qualification

• Interested candidates should possess a Bachelor's Degree with 3 years experience.
• Platform Expertise: Mastery of YouTube Studio, YouTube Analytics, and Google Ads Manager.
• Growth Mindset: Proven track record of growing YouTube subscribers and increasing organic reach.
• Analytical Rigor: Ability to interpret complex data into actionable creative briefs (e.g., recognizing that a low CTR requires a thumbnail/title rework).
• Creative Intuition: A sharp eye for what makes a "punchy" thumbnail and a captivating opening hook.
• Discipline: High level of reporting discipline, ensuring all snapshots and analytics are submitted on time.

Application Closing Date
6th June, 2026.

How to Apply
Interested and qualified candidates should send their CV to: recruitment@zorabridgeconsulting.com using the Job Title as the subject of the email.