Business Development Associate at Detail and Avedia Limited

Detail and Avedia is an Integrated Business and Media Solutions Consulting agency dedicated to unlocking the potential of businesses across Africa.

We are recruiting to fill the position below:

Job Title: Business Development Associate

Location: Costain / Iganmu - Lagos
Employment Type: Full-time

Job Description

• The Business Development Associate is responsible for supporting the company's revenue growth by identifying new business opportunities, generating leads, nurturing client relationships, and contributing to the acquisition of new accounts. The role works closely with the Business Development Lead and cross-functional teams to drive business growth, expand the client base, and strengthen the company's market presence.
• The ideal candidate is proactive, commercially minded, and skilled at building relationships, conducting market research, and supporting the development of proposals and pitches that convert prospects into clients.

Key Responsibilities
Business Development & Lead Generation:

• Identify and pursue new business opportunities across target industries and service areas.
• Build and maintain a healthy pipeline of qualified leads and prospects.
• Conduct outreach activities through email, phone calls, networking, referrals, and social platforms.
• Support the execution of business development strategies aimed at achieving revenue targets.

Market Research & Opportunity Identification:

• Conduct market and competitor research to identify emerging trends and growth opportunities.
• Monitor industry developments and provide insights that support business development efforts.
• Identify potential clients and decision-makers within target organizations.

Client Engagement & Relationship Management:

• Build and maintain positive relationships with prospective clients.
• Schedule and participate in client meetings, presentations, and discovery sessions.
• Follow up on inquiries, proposals, and ongoing opportunities to drive conversions.
• Support the onboarding process for newly acquired clients.

Proposal Development & Sales Support:

• Assist in preparing proposals, presentations, capability documents, and pitch materials.
• Collaborate with internal teams to develop tailored solutions that meet client needs.
• Support negotiations and commercial discussions as required.

Reporting & Performance Tracking:

• Maintain accurate records of leads, opportunities, and client interactions.
• Track pipeline performance and business development activities.
• Prepare weekly and monthly reports on business development progress and outcomes.
• Ensure proper documentation of all business development activities.

Internal Collaboration:

• Work closely with Strategy, Creative, Client Service, Production, and Operations teams to ensure alignment between client needs and service delivery.
• Support cross-functional initiatives that contribute to company growth and client acquisition.

Key Performance Expectations (KPEs)

• Achieve agreed monthly and quarterly lead generation targets.
• Maintain an active pipeline of qualified prospects and opportunities.
• Achieve minimum prospect-to-meeting and meeting-to-proposal conversion targets.
• Ensure at least 90% timely follow-up on all qualified leads and client inquiries.
• Support the acquisition of new clients that contribute to annual revenue targets.
• Ensure 100% accuracy and timeliness of pipeline and business development reports.
• Maintain strong client engagement and relationship management standards throughout the sales process.
• Contribute to the successful submission of proposals and pitches within agreed timelines.
• Support the achievement of departmental revenue and growth objectives.

Requirements

• Bachelor's Degree in Business Administration, Marketing, Mass Communication, Economics, or a related field.
• 2–3 years of experience in business development, sales, client acquisition, or a related role.
• Experience within an advertising agency, media company, marketing communications firm, or consulting environment is an advantage.
• Demonstrated ability to contribute to revenue growth and client acquisition initiatives.

Skills and Abilities:

• Strong communication, presentation, and interpersonal skills.
• Excellent relationship-building and networking ability.
• Strong prospecting and lead generation skills.
• Good negotiation and persuasion skills.
• Strong research and analytical capabilities.
• Excellent organizational and time management skills.
• Ability to work independently and collaboratively within a team.
• Commercial awareness and understanding of business growth principles.
• Proficiency in Microsoft Office and CRM tools.

Additional Information:

• Adhere to company policies, procedures, and professional standards.
• Represent the company professionally during all client interactions and industry engagements.

Salary
N300,000 - N400,000 per month. 

Application Closing Date
29th June, 2026.

How to Apply
Interested and qualified candidates should send their CV to: jobs@detailandavedia.com using "BUSINESS DEVELOPMENT ASSOCIATE" as the subject of the email.