Greenlight Planet is a multinational, for-profit business that designs, distributes, and finances solar-powered home energy products, with an underserved population in mind: the 1.3 billion global consumers for whom the old-fashioned electrical grid is either unavailable or too expensive.
Over a decade in business, the company is now a leading global brand in emerging markets across Asia and Sub-Saharan Africa. Greenlight’s Sun King™ products provide modern light and energy to 26 million people in more than 40 countries and have sold over 10.5 million products worldwide.
We are recruiting to fill the position below:
Job Title: Associate Brand Manager – PAYG Phones
Location: Lagos
About the role
- The Associate Brand Manager – PAYG Phones will lead marketing initiatives for the company’s smartphone portfolio.
- The role focuses on driving brand visibility, demand generation, and customer engagement while supporting sales channels with marketing tools, campaigns, and content.
- This individual ensures the smartphone portfolio is effectively positioned in the market and resonates with target customers.
What you would be expected to do
- Work closely with the Global PAYG Marketing Manager to translate the strategic PAYG plan into in-country strategic and executional plans.
- Develop and execute integrated marketing campaigns to drive awareness and sales of PayG phones.
- Create compelling product messaging, digital content, promotional materials, and sales tools for field teams.
- Support product launches, internal and customer-facing promotions, and market activations.
- Monitor market trends, customer behavior, and competitor activity to inform marketing strategies.
- Collaborate with Sales, Product, Customer care, Programs Optimization, and external partners to ensure marketing initiatives are aligned and impactful.
- Analyze campaign performance and provide insights for continuous improvement.
You might be a strong candidate if you have
- Bachelor’s Degree or Higher National Diploma in Marketing, Business, Communications, or related fields
- Minimum of 4 years experience in marketing, product marketing, or consumer electronics/telecom marketing.
- Mobile phone retail marketing experience is an added advantage.
- Strong understanding of customer-focused marketing and brand-building.
- Proficiency in campaign management, Excel, and PowerPoint.
- Experience with PayGo models or consumer electronics is an advantage.
Application Closing Date
Not Specified.
https://www.hotnigerianjobs.com/hotjobs/910821/associate-brand-manager-payg-phones-at-sun-king-fo.html