Email Marketer at a Real Estate Company - Pruvia Integrated Limited (PIL)

Pruvia Integrated Limited (PIL) - Our client is a key player in the Real Estate sector, and has its Head office in Lagos.

Due to increasing activities, they are recruiting to fill the position below:

Job Title: Email Marketer

Location: Ogudu, Lagos
Employment Type: Full-time

Description

• Due to increasing activities, our client urgently requires the services of an Email Marketer to manage the company's email communications, engage subscribers and drive sales.
• His/her core duties include crafting compelling copy, segmenting subscriber lists, building automated workflows, and analysing performance data to improve campaign open rates and conversions.

Key Responsibilities

• Design, build, and send promotional emails, newsletters, and lifecycle campaigns.
• Develop and execute end-to-end email marketing campaigns, from conceptualisation to delivery and analysis.
• Create engaging and compelling email content that resonates with our audience and aligns with our brand voice, including engaging copy, appealing visuals, and persuasive calls to action.
• Segment and manage email lists, ensuring accurate targeting and personalised communication based on customer demographics, preferences, and behaviour.
• Design visually appealing email templates that are responsive across devices and browsers.
• Identifying opportunities for email optimisation and implementing A/B testing to analyse performance metrics to optimise campaign effectiveness and engagement rates.
• Monitor and study email campaign key performance indicators (KPIs), such as email deliverability, open rates, click-through rates, conversions, and ROI.
• Stay updated with the industry trends and the best practices in email marketing to drive innovation and continuous improvement.

Required Qualification

• A Bachelor’s Degree in Marketing, Communications or a related field. Relevant certification in email marketing or related fields.
• 2+ years of experience as an email marketer or in a marketing role.

Skills & Competencies:

• Strong copywriting and proofreading skills to craft engaging email content.
• Proficiency in email marketing platforms such as Mailchimp, HubSpot, Constant Contact and other marketing automation tools.
• Familiarity with HTML and CSS for email template customisation.
• Proficiency in data analysis and reporting using tools such as Google Analytics.
• Being accustomed to A/B testing, Google Ads and other relevant advertising platforms.
• Ability to read data, identify trends, and use reporting tools like Google Analytics.
• Familiarity with CRM integration systems and customer segmentation.
• Understanding of email deliverability and reputation management.
• Knowledge of email personalisation and dynamic content strategies.
• Strong understanding of email marketing best practices, deliverability, GDPR and CAN-SPAM compliance.
• Excellent written and verbal communication skills with an analytical mindset to interpret data and derive actionable insights.
• Creative thinking and the ability to develop engaging email content.
• Strong attention to detail and organisational skills.
• Ability to work effectively in a fast-paced and deadline-driven environment.

Remuneration

• Salary: N150,000 - N200,000 monthly.
• Highly competitive / Negotiable (depending on experience)
• Robust and generous commission structures for sales made on company products.

Application Closing Date
10th July, 2026.