Max Drive - We are a team of passionate people and a leading technology-enabled company driven by a vision to solve the mobility challenges in Africa. We want to get people and goods to their destinations hitch-free. It is personal for us because we understand the frustration of epileptic transportation. We are making mobility safe, affordable, accessible, and sustainable through the deployment of high-performance technologies and operators.
We are are recruiting to fill the position below:
Job Title: City Growth Manager
Location: Ekiti
Role Overview
- The Growth Lead will own the design and execution of scalable growth strategies across acquisition, activation, retention, partnerships, and revenue optimization.
- This role requires a strategic operator who combines strong analytical thinking with hands-on execution and cross-functional collaboration.
- The ideal candidate has experience scaling products, marketplaces, mobility platforms, fintech products, or high-growth consumer businesses in emerging markets.
Key Responsibilities
Growth Strategy & Execution:
- Develop and execute growth strategies aligned with company revenue and expansion goals.
- Drive consistent lead generation across multiple channels including offline activations, referrals, partnerships, and other acquisition channels
- Identify new growth opportunities across customer segments, products, and markets.
- Build scalable acquisition and retention frameworks.
Customer Acquisition & Retention:
- Drive customer acquisition across digital, offline, referral, and partnership channels.
- Optimize onboarding funnels and activation journeys.
- Improve customer engagement, retention, and lifecycle performance.
- Develop and monitor customer segmentation strategies.
Data & Performance Analytics:
- Own growth metrics including CAC, LTV, retention, conversion rates, activation, and revenue growth.
- Build dashboards and performance reporting systems.
- Translate data insights into actionable business recommendations.
- Conduct market and competitor analysis to identify trends and opportunities.
Partnerships & Market Expansion:
- Identify and manage strategic partnerships that accelerate growth.
- Support launch and expansion initiatives into new cities or verticals.
- Collaborate with operations and commercial teams to improve market penetration.
Product & Cross-Functional Collaboration:
- Partner closely with Product, Engineering, Operations, Marketing, and Finance teams.
- Provide customer and market insights to influence product roadmap decisions.
- Ensure alignment between growth initiatives and operational capabilities.
Team Leadership:
- Provide ongoing training and support to FSAs and PCAs to improve productivity and effectiveness.
- Build a culture of experimentation, accountability, and continuous improvement.
Requirements
- Bachelor’s degree in Business, Economics, Marketing, Engineering, Data Analytics, or related field.
- MBA or relevant certifications is an advantage.
- 2–5 years experience in Growth, Strategy, Marketing, Commercial Operations, or Business Development roles.
- Experience in startups, mobility, fintech, logistics, marketplaces, or tech-enabled businesses is strongly preferred.
- Proven track record of scaling products, customer acquisition, or revenue growth.
- Experience working with performance marketing, CRM, lifecycle marketing, and analytics tools.
Skills & Competencies:
- Strong analytical and problem-solving skills.
- Advanced proficiency in Excel/Google Sheets and data visualization tools.
- Familiarity with SQL, Mixpanel, Amplitude, Tableau, Power BI, or similar tools is a plus.
- Excellent stakeholder management and communication skills.
- Strong execution discipline with the ability to manage multiple priorities.
- Commercially minded with strong business acumen.
Application Closing Date
Not Specified.
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