B2B Marketing Lead at Inbreetic Technology

Breet is one of Africa's leading crypto platforms, making it easy for individuals and businesses to buy, sell, swap, and spend crypto. Our mission is to simplify digital finance by building fast, secure, and user-friendly products that make crypto work in everyday life. At Breet, we're building the future of money with a team that values innovation, ownership, collaboration, and having fun while doing great work.

We are recruiting to fill the position below:

Job Title: B2B Marketing Lead

Location: Lagos
Employment Type: Full-time

About the role

• The B2B side of Breet is growing and we need someone who knows how to make the right people pay attention.
• We're talking about fintechs, platforms, and businesses that need to move crypto to fiat at scale.
• They're not going to find us by accident.
• You're the person who makes sure they find us on purpose through sharp positioning, smart campaigns, and the kind of outreach that gets replies instead of getting ignored.
• This isn't a brand awareness role. It's a pipeline role. You'll own how the market sees our API product, who hears about it, and how those conversations start.
• You'll work closely with the B2B Development Manager to make sure the leads you generate are qualified, documented, and ready to move.
• If you've done B2B marketing that actually drove revenue and you can prove it, we want to hear from you.

What you'll be doing

• If a business decides to build on Breet, your work is part of the reason why.
• Define how our API sits in the market who it's for, what problem it solves, and why Breet over everyone else
• Identify target clients, use cases, and the decision-makers worth getting in front of
• Build and maintain sales and marketing collateral that does real work one-pagers, rate cards, case studies, the lot
• Plan and execute outreach campaigns across email, LinkedIn, and events with actual volume targets, not vague activity
• Generate and qualify leads, with a clean handover process to the B2B Development Manager so nothing falls through the cracks
• Coordinate go-to-market activities for new API features alongside Product and Tech
• Hunt down client testimonials and success stories and put them to work in positioning and outreach
• Show up at industry events and communities to build visibility and source interest you're comfortable in a room
• Track campaign and channel performance weekly what's working, what isn't, and what needs to change
• Gather market intelligence continuously and feed it back into strategy
• Prepare and deliver a weekly report covering reach, campaign performance, and qualified leads handed to BD

You, probably

• You've done B2B marketing before not just content, actual pipeline work
• You understand how developers, product teams, and procurement people think, and you know they don't all speak the same language
• You can write a cold email that gets opened and a one-pager that gets forwarded
• You're comfortable owning a number. Qualified leads per week is a metric you take personally
• You know your way around LinkedIn outreach, email campaigns, and event marketing without needing a playbook written for you
• You've worked closely with a sales or BD function before and you know how to make that handover clean
• Fintech, crypto, or API-first products are familiar territory or you're willing to get up to speed fast
• You don't wait for a campaign calendar to tell you when to move

What we're looking for

• 4+ years' experience in B2B growth, partnerships, product marketing.
• Experience working in fintech, payments, SaaS or crypto is a strong advantage.
• Strong understanding of APIs and how technical products are positioned and adopted.
• Excellent relationship-building and stakeholder management skills.
• Data-driven with the ability to turn insights into action.
• Strong communication, negotiation and presentation skills.
• Self-starter who enjoys taking ownership and delivering results.

What We Offer

• Competitive salary
• Statutory pension
• 13th month salary
• Quarterly performance bonus
• Career development support
• Health insurance (HMO)
• Data allowance
• Paid annual leave.

Application Closing Date
24th July, 2026.

How to Apply
Interested and qualified candidates should:
Click here to apply online