Van Sales Representative at Cross Beverage Company Limited

Cross Beverage Nigeria Limited is a Nigerian startup producing a portfolio of affordable, daily consumed drink products. Our products positions us to meet both everyday hydration needs and the demand for flavored, wholesome beverage in the Nigerian market.

We are recruiting to fill the position below:

Job Title: Van Sales Representative

Location: Ibadan, Oyo
Employment Type: Full-time

Job Summary

• We are looking for an energetic and target-driven Van Sales Representative to sell and distribute our products, including CBC Shine Mixed Zobo Drink and Tedglo Packaged Water, directly to retail outlets, kiosks, and other point-of-sale locations along an assigned route.
• The Van Sales Representative will be the face of the brand in the market, responsible for driving product visibility, growing sales volume, collecting payments, and maintaining strong relationships with retail customers.
• This role requires a hands-on, mobile sales approach, sound cash-handling discipline, and the stamina to cover multiple stops daily while representing the company professionally.

Responsibilities
Sales & Distribution:

• Load, transport, and sell products directly from the van to retail outlets, kiosks, bars, and other outlets along the assigned route.
• Meet or exceed daily, weekly, and monthly sales volume and revenue targets.
• Identify and onboard new retail outlets to expand the company's distribution footprint.
• Follow the assigned route plan and adjust coverage to maximise sales opportunities and minimise downtime.
• Promote new products and seasonal offers to existing and prospective customers.

Customer Relationship Management:

• Build and maintain strong working relationships with retailers and outlet owners along the route.
• Address customer questions, complaints, or product issues promptly and escalate unresolved matters to the Sales Manager.
• Gather market feedback on pricing, competitor activity, and customer preferences and report it to management.

Cash, Stock & Vehicle Management:

• Collect and reconcile cash and other approved payments from sales, and remit collections accurately and on schedule.
• Maintain accurate records of stock loaded, sold, and returned at the end of each trip.
• Ensure proper handling, arrangement, and care of products in the van to prevent damage or spoilage.
• Conduct basic daily checks on the van (fuel, tyres, cleanliness) and report any faults or maintenance needs promptly.
• Ensure compliance with company policies on product handling, hygiene, and safe driving practices.

Reporting:

• Prepare and submit daily sales, stock, and cash reconciliation reports to the Sales Manager.
• Track and report route performance, outlet coverage, and any recurring issues affecting sales.

Requirements

• Minimum of SSCE / OND with 1-2 years of experience in van sales, direct sales, or distribution, preferably in FMCG or beverages.
• Valid driver's licence with a clean driving record; sound knowledge of local routes within the assigned territory.
• Strong numeracy and cash-handling skills, with honesty and attention to detail in reconciling sales and stock.
• Good interpersonal and communication skills, with a customer-focused attitude.
• Physically fit and able to handle loading/unloading of products and long hours on the road.
• Basic understanding of sales targets, record-keeping, and reporting.

Application Closing Date
21st September, 2026.

How to Apply
Interested and qualified candidates should send their CV to: humanresources@crossbeverage.com using the Job Title as the subject of the mail.