Regional Application Sales Manager at Stretch-it Concepts

Stretch-it Concepts - We are a human resource outsourcing solutions company, bureau of recruitment, performance management and training and development company situated in Lagos, Nigeria.

We are recruiting to fill the position below:

Job Title: Regional Application Sales Manager

Location: Lekki Phase 1, Lagos
Employment Type: Full-time

Job Summary

• The Regional Application Sales Leader will oversee the sales of the company's software application solutions across assigned regions.
• This role requires a dynamic and results-oriented professional to drive revenue growth, expand market presence, and build long-term client relationships.
• The individual will lead a regional team, collaborate with cross-functional stakeholders, and deliver innovative application solutions tailored to clients’ needs in the Financial Services, Telecoms, and Public Sectors.

Responsibilities
Sales Strategy and Execution:

• Develop and execute regional sales strategies aligned with the company’s overall business objectives.
• Identify and prioritize opportunities to drive the sales of application solutions within the region.
• Build and manage a robust sales pipeline, ensuring timely follow-up and conversion.

Team Leadership and Management:

• Lead and manage a regional sales team, setting clear goals and KPIs.
• Coach and mentor team members to enhance their performance and professional growth.
• Foster a collaborative and high-performing team culture.

Client Relationship Management:

• Develop and nurture strong relationships with key clients and stakeholders in the region.
• Act as a trusted advisor, understanding clients’ business challenges and offering tailored application solutions.
• Ensure superior customer satisfaction and long-term partnerships.

Business Development and Market Expansion:

• Identify new market opportunities and drive the adoption of the company’s application solutions.
• Collaborate with the marketing team to develop and implement region-specific campaigns and initiatives.
• Represent the company at regional industry events, trade shows, and conferences to enhance brand visibility.

Operational Excellence:

• Monitor and analyze sales performance metrics to track progress against targets.
• Provide accurate forecasts, insights, and recommendations to the VP of Sales.
• Ensure efficient use of CRM tools and adherence to sales processes.

Market and Competitor Insights:

• Stay updated on market trends, competitor activities, and emerging technologies in the region.
• Use insights to refine sales strategies and maintain a competitive edge.

Key Performance Indicators (KPI)

• Sales Revenue Growth: Achieving targeted regional revenue growth for application solutions, measured by overall sales performance against monthly, quarterly, or annual revenue targets.
• New Customer Acquisition: Securing new clients for application solutions in the designated region, measured by the number of new contracts signed and the value of those contracts.
• Market Penetration: Expanding the application solutions’ presence in the region, measured by the increase in market share or the number of new regions or verticals entered.
• Sales Pipeline Health: Maintaining a healthy and active sales pipeline, tracked by the number of qualified leads, opportunities in the pipeline, and their progression toward closure.
• Customer Retention and Expansion: Achieving high levels of customer satisfaction and repeat business, measured by customer retention rates, upsell, or cross-sell success within existing accounts.

Requirements

• Bachelor’s degree in Business Administration, Marketing, Information Technology, or a related field.
• Master’s degree or professional certifications in Sales, Marketing, or IT Solutions is an advantage.
• 8+ years of experience in sales, with a focus on application solutions or enterprise software.
• Proven track record of achieving sales targets and managing high-value deals in Financial Services, Telecoms, or Public Sectors.
• Experience in leading and managing sales teams in a regional capacity.
• Strong leadership and team management skills.
• Excellent communication, negotiation, and presentation abilities.
• Proficiency in CRM tools, data analysis, and sales reporting.
• Deep understanding of application solutions and their business impact.
• Results-oriented with a customer-first approach.
• Strategic thinker with strong problem-solving skills.
• Adaptable, proactive, and able to thrive in a fast-paced environment.
• High integrity and commitment to excellence.

Benefits

• Competitive salary with performance-based incentives.
• Comprehensive health and wellness benefits.
• Opportunities for career advancement and professional development.
• Access to cutting-edge sales and technology tools.
• A collaborative and innovative work environment.

Application Closing Date
14th August, 2026.

How To Apply
Interested and qualified candidates should send their Applications to: jobs@stretchitconcepts.com using the Job Title as the subject of the email.