Assistant Brand Manager - Colas at Coca-Cola Company

The Coca-Cola Company (NYSE: KO) is the world's largest beverage company, refreshing consumers with more than 500 sparkling and still brands. Led by Coca-Cola, the world's most valuable brand, our Company's portfolio features 15 billion dollar brands including Diet Coke, Fanta, Sprite, Coca-Cola Zero, vitaminwater, Powerade, Minute Maid, Simply, Georgia and Del Valle. Globally, we are the No. 1 provider of sparkling beverages, ready-to-drink coffees, and juices and juice drinks. Through the world's largest beverage distribution system, consumers in more than 200 countries enjoy our beverages at a rate of 1.7 billion servings a day. Together with our bottling partners, we rank among the world's top 10 private employers with more than 700,000 system employees.

At The Coca-Cola Company you can cultivate your career in a challenging and dynamic environment. We are the largest manufacturer and distributor of nonalcoholic drinks in the world-selling more than 1 billion drinks a day. Unlock your full potential with a future-focused company that is known and respected throughout the world.

We are recruiting to fill the position of:

Job Title: Assistant Brand Manager - Colas

Job ID: 30160
Location: Lagos
Job Type: Full Time

Job Summary

• Support the Marketing Manager and Operations team in the delivery of long-term volume & profit flow and increase the long-term value of the brand.

Key Duties/Responsibilities

• Supporting the marketing and Operations team (40%): Applies & executes agreed marketing plans and procedures; ensures timely implementation and tracking of key projects; implements & monitors required tracking procedures to ensure proper execution of promotional activities; aadheres to quality standards across all brand initiatives; monitors plan execution in consistency with TCCC standards; provides support to bottlers in implementation; understands and applies KO Marketing process and procedures; support development and implementation of communication initiatives; Help protect integrity of brand/trademark.
• Gathers and analyses brand performance data (20%): Monthly analysis of market share figures; quarterly analysis of BHT figures; Media schedule monitored and variances managed; Brand Health Monitor maintained and distributed; Brand History record maintained; monitor brand health; Conduct desk top research.
• Supports the management of brand budgets (20%): Monitor DME and brand KPIs on monthly bases; follow finance SAP guidelines on DME tracking
• Brand Management/administration (20%) - Manages Brand Office Administration.

Financial/ Job Scope:

• Role has no financial accountability.
• Assist Brand Manager in tracking & reporting totals for: Unit cases, Gross Profit, DME, Brand Contribution, brand love.

Organization Impact/ Influence:

• Medium to Low Level Strategic/Operational Interaction with: Senior Brand Manager,Franchise Marketing Mgr Brand Mgr, Marketing/Operations Teams, supplier/agency account team, Bottler teams.
• Nature and Purpose of the Interaction: Manage brand office administration and day-to-day issues; support the brand manager in the development and implementation of brand marketing plans to deliver sustainable system profit growth.

Job Requirements / Qualifications

Technical Skills:

• Control Brand Office Administration
• Develop Brand Plan Inputs
• Support Communication Activities (where relevant)
• Implement Brand Promotional Activities
• Advertising and research processes
• Budgeting

Leadership Behaviors: Leader of Self:

• Drive Innovation - Generate new or unique solutions and embrace new ideas that help sustain our business (encompassing everything from continuous improvement to new product and package innovation).
• Collaborate with the System, Customers and Key Stakeholders - Develop and leverage relationships with stakeholders to appropriately stretch and impact the System (Company and Bottler).
• Act Like an Owner - Deliver results, creating value for our brands, our System, our customers and key stakeholders.
• Inspire Others - Inspire people to deliver our mission and 2020 Vision, demonstrate passion for the business and give people a reason to believe anything is possible
• Develop Self and Others - Develop self and support others’ development to achieve full potential.

Educational Requirements

• Bachelor's Degree.

Required Experience:

• 2 years brand marketing experience preferably in a FMCG environment.
• Preferably participates in the Graduate/recruitment programme as an assistant for 2 years.

Cultural Diversity:

• Has personal/professional skills suitable to work in a collaborative working situation, in which different viewpoints from a range of stakeholders needed to be taken into account to arrive at a productive solution.
• Fluent in English and French

Analysis:

• Business issue - Collation & analysis at brand level across markets in geography; managing new processes and procedures.
• People issues - collaboration & teamwork within a virtual team.

Additional Information:

• This is not necessarily an entry level position into marketing. The role requires a degree of marketing and operational experience. The level of support provided to the Marketing Manager and Operations team will be dictated by the individual's experience.

Travel Requirements:

• 5%-15% travel within Business Unit.

Application Closing Date
24th February, 2015.

How to Apply
Interested and qualified candidates should:
Click here to apply online