Digital Marketing Analyst at GOF Autos Limited

Posted on Mon 29th Apr, 2019 - hotnigerianjobs.com --- (0 comments)

GOF Autos Limited is a limited liability company, an indigenous company, with a strong Automotive, Auto-services, Automake and Auto-bake service in Lagos State, Nigeria.

We are recruiting to fill the position below:

Job Title: Digital Marketing Analyst

Location: Lagos

Job Description

Overseeing all content creation activities for the organisations website.
Working closely with the marketing team to devise a web content strategy that aligns with the company's wider goals.
Creation of a content marketing calendar to ensure regular content on the website throughout the year.
Writing entertaining and informative search engine optimised copy.
Targeting keywords set by the online marketing manager and basing articles around them.
Keeping up to date with industry best practice and monitoring content activities of competitor websites.
Assisting the online marketing manager with ad-hoc copywriting.
Repurposing content for di"erent mediums including social media and video.
Creation of entertaining and informative video content for the website.
Working alongside the social media manager to create content for the di"erent social media channels.
Updating all sections of the website including homepage and all other categories.
Training the ecommerce team on how to use the website content management system.
Knowledge on wordpress backend ï‚· Devising strategies to drive online tra%c to the company website.
Tracking conversion rates and making improvements to the website.
Developing and managing digital marketing campaigns
Utilising a range of techniques including paid search, SEO and PPC.
Overseeing the social media strategy for the company.
Managing online brand and product campaigns to raise brand awareness.
Managing the redesign of the company website.
Improving the usability, design, content and conversion of the company website
Responsibility for planning and budgetary control of all digital marketing
Previous experience working as Graphic Designer ideally in a similar industry would be a strong advantage.
You will be creative and passionate about graphic design with an organised and time sensitive approach to your work.
The ability to produce creative material to sometimes short deadlines is essential.
An up to date portfolio will be essential for any graphic design roles you apply for.

Requirements

Degree educated ideally from English, marketing or Journalism,Business Admin with Digital trained background or related degree.
Highly articulate with an excellent command of written English.
Creative minded with an ability to conceive interesting ideas for new content.
Previous experience working as a content manager or copywriter would be an advantage.
The Digital Marketing Manager oversees the digital marketing strategy for the company.

Application Closing Date
5th May, 2019.

How to Apply
Interested and qualified candidates should send their CV to: [email protected]

Note: Only shortlisted candidates will be invited.

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