Digital Marketing Manager at Adexen Recruitment Agency

Posted on Tue 28th May, 2019 - hotnigerianjobs.com --- (1 comments)

Adexen Recruitment Agency has been mandated by one of its clients, a Financial Technology solution provider to recruit a suitably qualified candidate to fill the position below:

Job Title: Digital Marketing Manager

Location: Lagos

Job Description

Adexen Recruitment Agency is mandated by one of its clients, a Financial Technology solution provider to recruit a Digital Marketing Manager to lead its integrated digital marketing campaigns from concept to execution. The position is based in Lagos, Nigeria.

Responsibilities

Responsible for managing, implementing and optimizing digital marketing campaigns across all digital channels.
Design, build and maintain the social media presence
Brainstorm new and creative growth strategies
Work with digital marketing agencies to achieve deliverables both qualitatively and quantitatively.
Create and update digital marketing strategies that will support the organization to achieve its aims as part of the overall Marketing, Sales and Communications plan
Review new technologies and keep the company at the forefront of developments in digital marketing
Utilize a strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
Identify trends and insights, and optimize spend and performance based on the insights
Plan, execute and measure experiments and conversion tests
Collaborate with internal teams to create landing pages and optimize the user experience
Plan and execute all digital marketing, including search engine optimization/search engine marketing, marketing database, email, social media and display advertising campaigns
Collaborate with agencies and other vendor partners
Devise strategies to drive online traffic and improve usability, design, content and conversion.

Desired Skills and Experience

Bachelor's Degree in Marketing or a related field. Master's Degree will be an advantage
Minimum of 5 years working experience in digital marketing
Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
Knowledge of website analytics tools (e.g., Google Analytics, Net Insight, Omniture, Web Trends)
Working knowledge of HTML, CSS, and JavaScript development and constraints
Strong analytical skills and data-driven thinking
Up-to-date with the latest trends and best practices in online marketing and measurement.

Application Closing Date
Not Specified.

How to Apply
Interested and qualified candidates should:
Click here to apply online

Note: We thank all applicants, however, only those selected will be contacted.

Sorry, this listing is no longer active.

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