Sales & Marketing Manager at IO Furniture Limited

IO Furniture Limited is a full-service interior design and manufacturing company characterized by our uncompromising quality and innovative design solutions. With innovation, functionality, and style at the heart and soul of our company, we deliver perfection consistently.

We are recruiting to fill the position below:

Job Title: Sales & Marketing Manager

Location: Lagos

Job Summary

• Coordinate sales distribution by establishing sales territories, quotas, and goals and establish training programs for sales representatives.
• Analyze sales statistics gathered by staff to determine sales potential and inventory requirements and monitor the preferences of customers.
• Rigorously drive sales Target in order for revenue growth to be achieved

Core Working Relationships:

• Clients
• Stakeholders
• Sales Operations
• Production Operations.

Task Complexities:

• Direct and coordinate activities involving sales of manufactured furniture products.
• Resolve customer complaints regarding sales and service.
• Review reports to project sales and determine profitability.
• Oversee local sales executives and other staff.
• Liaise with leadership to determine price schedules and discount rates.
• Prepare budgets and approve budget expenditures.
• Monitor customer preferences to determine focus of sales efforts.
• Liaise with human resource to plan and direct staffing, training, and performance evaluations to develop and control sales and service programs.
• Direct, coordinate, and review activities in sales and service with a view to add to the bottom line of the business.
• Confer or consult with department heads and the brand and communication consultant to plan advertising and to secure information on products and customer specifications.
• Confer with potential customers regarding products needs and advise customers on types of furniture products to purchase.
• Assess marketing potential of new store locations, considering statistics and expenditures.
• Visit franchised dealers to stimulate interest in establishment or expansion of sales and service outlets of an organization.
• Build and execute the Company’s marketing and communications plan.
• Develop, maintain and grow relationships with leaders in the Corporate, Real estate, Commercial, Hospitability and Public sector for the purpose of lead generation.
• Identify and develop new strategic opportunities for partnerships with Major stakeholders in the construction and property development sector of the economy for the purpose of marketing the company.
• Develop content for promotional materials, social media, newsletters and other campaign channels.
• Understand the company’s target market and ensure adequate communication to the target market.
• Categorize and report on trends specific to our industry and what will impact the business
• Maintain effective internal communications to ensure that all relevant company functions are kept informed of marketing objectives.
• Work closely with Sales Operations to ensure that revenue growth targets are achieved
• Contact regular and prospective customers to demonstrate products, explain product features, and solicit orders with the support of the interior designers.
• Recommend products to customers, based on customers' needs and interests.
• Answer customers' questions about products, prices, availability, product uses, and credit terms.
• Estimate or quote prices, credit or contract terms, warranties, and delivery dates.
• Consult with clients after sales to resolve problems and to provide ongoing support.
• Provide customers with product samples and catalogs.
• Identify prospective customers by using business directories, following leads from existing clients, participating in organizations and clubs, and attending trade shows and conferences.
• Monitor market conditions, product innovations, and competitors' products, prices, and sales.
• Perform administrative duties, such as preparing sales budgets and reports, keeping sales records, and filing expense account reports.
• Obtain credit information about prospective customers.
• Train customers' employees on the appropriate use of new Furniture.
• Liaise with Customer service to prepare quotations, job order forms.
• Negotiate details of contracts and payments.
• Negotiate with retail merchants to improve product exposure, such as shelf positioning and advertising.
• Liaise with the technical unit to plan, assemble, and stock product displays in retail stores, or make recommendations to retailers regarding product displays, promotional programs, and advertising.
• Check stock levels and reorder merchandise as necessary.

Education & Experience
Education:

• A Degree in Marketing, Communications, Social Sciences or Business Administration.
• An MBA will be an added advantage.

Experience:

• Minimum of 5-7 years of demonstrable experience in sales, marketing, merchandising or related field
• 23 years experience in a supervisory role.

Key Job Attributes
Generic:

• Ability to Multitask
• Ability to work with a team
• Ability to work independently
• Ability to be proactive and deliver results
• Integrity/Discipline
• Excellent interpersonal skills
• Attention to details
• Possess analytic and problem-solving skills
• Proficiency in the Microsoft package.

Skills:

• Active Listening and Speaking
• Persuasive skills
• Social Perceptiveness
• Critical Thinking and Negotiation skills
• Service Orientation
• Active Learning
• Judgment and Decision Making.

Technical:

• Excellent communication skills and evidence of building strong relationships
• Solid knowledge of digital technologies including those involving content management, web analytics, search engine marketing, email marketing, website usability
• Ability to develop strong value propositions consistent with Customer needs
• Knowledge of the company’s product and services
• Ability to connect strategic thinking and planning with hands-on tactical execution.

Knowledge:

• Sales and Marketing
• Customer and Personal Service
• Administration and Management.

Application Closing Date
29th February, 2020.