Group Marketing Executive at a Printing Company - HR Leverage Africa

HR Leverage Africa - Our client, a printing company in Lagos State is currently recruiting suitably qualified candidates to fill the position below:

Job Title: Group Marketing Executive

Location: Lagos

Job Description

• We are currently in need of a Group Marketing Executive to create awareness and develop the brand by communicating with target audiences to build as well as develop customer relationships.

Job Responsibilities

• Conducting research and analysing data to identify and define audiences
• Innovate and present new marketing strategies
• Developing price strategies
• Develop and manage digital marketing campaigns
• Develop engaging online content
• Forecast and oversee marketing campaign growth
• Manage email and social media marketing campaigns
• Launch campaigns and train team on promoting the campaign to customers
• Write and optimize content for the website and social networking accounts
• Drive, track and analyze website traffic flow and provide regular internal reports
• Develop and manage projects
• Internal branding
• Internal communication and training about campaigns and USP
• Keep abreast of new social media sites, web technologies, and digital marketing trends
• Organize events and exhibitions for the promotion of products and capture potential markets
• Maintain partnerships with media agencies and vendors
• Send weekly/monthly report with metrics to track performance

Requirements

• A good first degree with a minimum of 5 years cognate experience in Marketing/Digital Marketing role in a retail or service industry.
• Professional Certification is an added advantage
• Adept knowledge of social media platforms, engagement and marketing
• Adept knowledge of search engine optimization tools
• Adept knowledge of project management
• Content creation and marketing ability

Application Closing Date
30th March, 2021.