Digital Marketing Manager at Asseco Software Nigeria

Asseco Nigeria (ng.asseco.com), is a subsidiary of the Asseco Group (www.asseco.com), the 6 th largest IT company in Europe. Asseco develops and sells proprietary software and services for Financial Services (Banking, Insurance, and Capital markets), Enterprise (Power, Telecommunications, Fast Moving Consumer Goods), Public Sector (various areas with special focus on eGovernment, Tax Collection, Social Security, Defence). Asseco also has a strong offering and track record in Cybersecurity & Trust Services as well as in RPAS/UAV operations. The Asseco Group employs over 26,000 professionals in more than 50 countries, with companies listed on the Warsaw Stock Exchange, New York NASDAQ and Tel Aviv Stock Exchange.

Asseco Nigeria was incorporated in 2014 and is unique as it has significant local content while being part of a global IT group. This structure supports our strategy of providing local added value in terms of implementation, customization and support of the Group’s established solution set in addition to local software development, to meet our West African clients' most demanding and specific business needs. Our vision is to become the strategic technology partner to our customers driving their competitive edge and offering to them high quality solutions at low cost.

We are recruiting to fill the position below:

Job Title: Digital Marketing Manager

Location: Lagos
Employment Type: Full-time

Role Summary

• Asseco Nigeria is seeking a Digital Marketer who is a professional in online and social media marketing.
• The person will be a member of the company’s sales and marketing team.
• The dynamic candidate must have a track record of B2B digital marketing in technology or tech-related sectors. Strong leadership and selfmanagement skills are also required.

Responsibilities

• Create a social media marketing strategy and campaign by creating the content idea, budget planning, and implementation schedules.
• Plan and execute digital marketing campaigns.
• Maintain our online and social media presence (Websites, LinkedIn, Facebook, Instagram) across all digital channels.
• Execute social media efforts to improve KPIs, likes, shares, tweets, etc. Create and implement the content strategy for all digital channels to ensure online objectives are met.
• Identify and evaluate new digital technologies for effective marketing campaigns.
• Use web analytics tools to measure site traffic to better optimize marketing campaigns, email marketing and social media.
• Create and upload copy and images for the organization’s website and all platforms.
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints.
• Liaise with the sales and marketing team to create marketing campaigns.
• Engage with the Executive Management with value propositions to drive business pipeline
• Create, edit, and post content, videos, podcasts, and audio content of the company’s products/services on online sites.
• Promote company’s product and services in the digital space.
• Report & analyze on key performance indicators and find opportunities for improvement monthly.
• Engage with technology community in West Africa
• Responsible for the company’s relationship with marketing vendors.
• Stay on top of technology trends and developments.
• Support the sales team in the technical sales process by ensuring
• Maintain a consumer-focused outlook and drive the communication of the company’s IT projects to the market.
• Manage own diary in order to organize and prioritize monthly, weekly and daily goals.

Qualifications & Experience

• University Degree in Business Administration, Marketing
• Minimum 3 years of successful work experience in B2B marketing in technology or tech-related sectors
• Digital Marketing Experience
• Candidates must have a good understanding of the technology industry and current trends
• Ability to speak foreign languages is a plus.

Position Location & Package

• Location: Lagos, Nigeria - Asseco Group hub in West Africa.
• Package: competitive, based on experience and subject to negotiation

Application Closing Date
1st August, 2021.

Method of Application
Interested and qualified candidates should forward their CV to: [email protected] using the Job Title as the subject of the mail.