Terragon is Africa’s fastest-growing enterprise marketing technology company. We aggregate and enrich difficult-to-source consumer data, generating measurable outcomes for telco’s, banks, and larger brands. Terragon uses its on-demand marketing cloud platform, attribution software, and deep analytics capability to enable thoughtful, targeted omni-channel access to 100m+ mobile-first African consumers.
We are recruiting to fill the position below:
Job Title: Product Content Manager
Location: Victoria Island, Lagos
Employment Type: Full-time
Job Profile
The Product Content Manager role is a dual role, providing UI/UX copy for our softwares as well as sales & marketing content creation. You would help us build a competitive advantage by collaborating closely with product, growth and marketing teams on designing our product communication.
You will find the best ways to communicate our product’s message, brand and benefits to end users to help us attract new customers and retain existing ones.
In this role, you’ll be interfacing with people from all functional areas of the company to drive marketing efforts and create marketing materials.
To be successful, you will need great interpersonal skills and judgment as you will need the cooperation and contributions from busy colleagues from across the organization. This is a key role in the marketing team and your work, output and achievements will be highly visible throughout the organization.
As a Product Content Manager, a typical day might include the following:
UX Writing:
Create product copy in cooperation with UX Designers and Researchers
Create product content, voice and tone guidelines
Look for copy inconsistencies, resolve and address them in the guidelines and product glossary
Manage content strings in the product via a content management tool
Address and optimize existing product content
Sales Enablement & Content Marketing:
Work with brand and product marketing teams to plan and execute integrated marketing campaigns.
Work with Sales Development reps to write effective nurture emails — and other marketing communications — and manage lead nurturing efforts.
Specify, plan, write and publish with the help of our subject matter experts web pages, blog posts, white papers, case studies, solution briefs, PowerPoint sales decks, sales playbook and battle cards.
Take ownership of the website add new content, optimize performance and make corrections as needed.
Be the in-house expert on all marketing content and own the marketing wiki as an internal repository for all things marketing.
Support the development and update of the product knowledge base for Terragon’s software products
Support with planning and production of webinars and virtual events
Design and support the execution of the company’s social media strategy
Report on KPI’s for all marketing efforts you are responsible for.
You’d Be a Good fit if You Have
3+ years of solid content creation, publishing and UX writing experience.
University Degree in Marketing, Mass Communication or Business related disciplines
Expertise in general business copywriting and writing online ad copy.
Experience in B2B SaaS company would be a plus
Great interpersonal skills with the ability to interact with colleagues in various functions at all levels.
Exceptional communication skills.
Excellent project and time management.
Website CMS familiarity including Wordpress, etc.
Email marketing knowledge and best practices
SEO expertise
Experience using CRM tools such as Hubspot.
Microsoft Office and Google Docs proficiency, and document layout and design.
Flexibility with the working hours
Benefits
You’d enjoy the following benefits:
Paid leave
Health Insurance
Remote + In-Office
Competitive salary.
Application Closing Date
17th September, 2021.
Method of Application
Interested and qualified candidates should send their CV and Cover Letter to: [email protected] using the Job Title as the subject of the email.