Research & Content Analyst at First Excelsia Professional Services Limited

First Excelsia Professional Services Limited - Our client, a major player in the Technology industry, is seeking to fill the role below:

Job Title: Research & Content Analyst

Location: Lagos
Industry: Technology

Job Summary

• The ideal candidate will be responsible for creating, proof-reading, re-structuring, and editing contents intended for the organization’s educational and health products across all platforms.
• He/ She will be responsible for producing marketing copy, creating content about industry-related topics, and updating the company’s products with new content across all platforms.
• Ultimately, the role holder will ensure effective development, delivery, and management of relevant content that appeal to target audiences, attract customers, and boost brand awareness.

Job Description

• Create a content development & delivery plan and manage the successful implementation of the plan
• Provide regular progress reports on the plan implementation
• Supervise product research including data collection on users, competitors & the marketplace and the consolidation of information into actionable items, reports and presentations for decision support
• Review and upgrade existing content to increase user engagement and product stickiness
• Create, proofread and edit written pieces (blog post, social media posts, et al) for grammar and style before publication
• Upload content into the product portals
• Script and edit content for motion pictures. Also, coordinate with marketing and design teams to illustrate articles
• Maintain and update comprehensive content inventory
• Ensure all-around consistency (style, fonts, images, and tone) across platforms
• Develop and execute approved calendar of activities
• Perform periodic content audit to keep content relevant and engaging

Person Specification

• 2-3 years’ work experience as a Copywriter, Content Creator, or a similar role especially.
• Minimum of a Bachelor’s Degree in English Language, Journalism, Mass Communication, Marketing, or related field.
• Experience within the educational sector is required.
• Advanced Degree/other professional certification would be an added advantage

Application Closing Date
5th September, 2021.