Digital & Social Media Marketing Personnel at Orinoco Nigeria

Orinoco Nigeria is an online mart launched November 2018, it is aimed at connecting and satisfying millions of buyers and sellers around the world with empowerment and economic opportunities, with a goal to be the world’s destination for discovery of great value and unique selection at an affordable price. 

We are recruiting to fill the position below:

Job Title: Digital & Social Media Marketing Personnel

Location: Lagos
Employment Type: Full-time

Responsibilities
In this role, you will be responsible for:

• Planning and executing digital marketing campaigns, including web, SEO/SEM, email, social media and display advertising
• Maintaining our social media presence across all digital channels
• Measuring and reporting on the performance of all digital marketing campaigns
• You should have a strong grasp of current marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution.
• Will work with the marketing team, supporting teams (such as programmers), and vendors to launch campaigns on time and on budget.
• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
• Identify trends and insights, and optimize spend and performance based on the insights
• Brainstorm new and creative growth strategies
• Plan, execute, and measure experiments and conversion tests
• Collaborate with internal teams to create landing pages and optimize user experience
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
• Instrument conversion points and optimize user funnels
• Collaborate with agencies and other vendor partners
• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
• Ensure that brand message is consistent.

Qualifications

• Bachelor's Degree or equivalent in experience.
• 2+ Years of Experience in Digital Marketing
• Experience executing paid social media campaigns
• Knowledge of website design and content management, a plus
• Knowledge of video and picture editing software such as Adobe
• Must be able to juggle multiple projects at the same time
• Incredible attention to detail
• Full understanding of all social media platforms
• Problem solving skills
• Knowledge of content management systems.

Application Closing Date
5th October, 2021.