Digital Marketing Strategist at Ultimus Holdings

Ultimus Holdings is a global investment company with the sole purpose of contributing to the sustainable development of African economies. Our investing deployment is broad-based and long-term. We specifically invest is sectors that demonstrates growth; leveraging our sector expertise in ensuring we become market leaders in all operational portfolios.

We are recruiting to fill the position below:

Job Title: Digital Marketing Strategist

Location: Ikoyi, Lagos
Employment Type: Full-time

Responsibilities

• Build, plan and implement the overall digital marketing strategy
• Stay up to date with latestdigital trends, technology and best practices.Manage all digital marketing channels.
• Prepare and manage digital marketing budget
• Oversee all the company's social media accounts
• Manage and improve online content, considering SEO and Google Analytics
• Monitor competition and provide suggestions for improvement
• Manage AdWords and other paid channels
• Set targets and build strategies to help achieve them
• Develop and implement campaigns to better lead quality and beat the competition
• Perform data analysis around web traffic and other key metrics
• Monitor ROIs & KPIs, and set up mechanisms to measure multiple campaigns across many online channels
• Draw meaningful conclusions from campaign data and identify potential opportunities for improvement
• Communicate with team members on campaign developments, timelines, and results.

Requirements

• B.Sc Degree in Marketing, Digital technologies or relevant field
• At least 3 years of experience as a Digital Marketing Strategist or similar role and experience in developing and implementing digital marketing strategies
• Good knowledge of different digital marketing channels
• Good knowledge and experience with online marketing tools and best practices
• Experience with SEO/SEM, Google Analytics and CRM software
• Critical thinker, pro-active foot soldier, excellent communicator, formidable team player and problem-solver
• Good time-management skills
• Great interpersonal and communication skills.

Application Closing Date
5th November, 2021.