Digital Marketing Executive at Tomsey Engineering and Services International Limited

Tomsey Engineering and Services International Limited is an indigenous company incorporated in 1992 to provide Engineering, Procurement and Construction services to the Nigerian Oil and Gas, Power, Petrochemicals, Government and Industrial sectors. The company has a pool of experienced engineers who have acquired over 20 years experience individually in engineering design, construction, fabrication and maintenance services. The qualities of our services attest to their skills and capabilities.

We are recruiting to fill the position below:

Job Title: Digital Marketing Executive

Location: Opebi, Ikeja - Lagos
Employment Type: Full-time

Responsibilities
Brand Management:

• Build and maintain relationships with clients and key personnel within customer companies
• Manage internal and external corporate communications of the company
• Manage the company’s online brand identity, including the website and social media platforms including LinkedIn, Instagram, Twitter, Facebook, etc
• Provide and develop creative ideas/demos for online marketing
• Responsible for quarterly update of the company website
• Conduct research on industry-related topics to stay abreast with current trends within the digital space of product marketing.

Social Media Optimization:

• Ensure optimal presence of company’s brand on social media platforms (LinkedIn, Twitter, Instagram, Facebook, YouTube, etc)
• Launch optimized online adverts of DILLS and other Tomsey products through various channels to increase company and brand awareness
• Responsible for effective online/digital marketing of DILLS and other Tomsey products and services
• Create, develop, and implement digital marketing tools and strategy.

Clients Relationship Management:

• Maintain steady contacts with clients across all departments
• Conduct regular customer satisfaction/feedback surveys and reviews
• Conduct periodic business process reviews to ensure clients are satisfied with the quality of products and services
• Manage and maintain an up-to-date database of customers and KYC documentation
• Ensure effective management of key accounts by ensuring regular communication and maintaining records of clients
• Liaise with new and existing clients to identify service needs
• Develop and maintain partnerships with media agencies and vendors

Collaboration:

• Log, escalate, and ensure all complaints raised by clients
• Monitor and compute a comprehensive database of competition
• Acquire insight into online marketing trends and ensure that strategies are kept up-to-date
• Be alert to changes within client companies and ensure change is effected within the company’s database
• Alert the Business Development and marketing teams to opportunities for further sales within client companies
• Generate and pass leads to the sales team and follow up on the progress
• Keep up-to-date records of all tender platforms such as; NIPEX, E-TENDERS, ETC.

Content Management:

• Provide content for all of DILLS and other Tomsey products
• Develop content strategies to grow an online community and track such growth
• Create graphic designs, videos, prints, and digital content that accurately reflects information about DILLS and Tomsey’s products
• Develop and update written content in Tomsey website / social media channels to reflect current information about ongoing and recently completed project activities that cover all the service areas to the company
• Develop a consistent brand identity for the company and establish its online presence with the Tomsey website and all its social media / online marketing channels
• Monitor and ensure regular updates on cost and other information about all DILLS and Tomsey’s products in all of Tomsey’s online marketing channels
• Ensure that all subscriptions involving e-sales and e-marketing of DILLS and Tomsey’s products are up to date

Qualifications

• Minimum of Bachelor’s Degree / HND in any IT related, Social Sciences, Humanities, Business Administration disciplines
• Minimum of 3 years relevant experience as a digital marketer / similar role in a similar organization.

Skills & Competencies:

• Proficiency with Microsoft office tools e.g. PowerPoint, Excel, Word, Content Creation tools, Corel Draw, etc
• Excellent written and oral communication skills
• Technology and Social Media savvy
• Experience in B2C social media, Google Adwords, email campaign, and SEO/SEM
• Working knowledge of ad serving tools (DART, Atlas), web analytics tools (Google Analytics, WebTrends, NetInsight, etc)
• Excellent understanding of the digital marketing concepts and best practices
• Organized, thorough, and attentive to details
• Good listening and negotiations skills
• Analytical mindset and critical reasoning skills
• Superior problem-solving skills in business and everyday relationships
• Friendly and pleasant voice
• Engaging personality
• Excellent record-keeping and data entry skills
• Ability to apply critical thinking skills to resolve complex queries.

Salary
N130,000 - N170,000 Monthly.

Application Closing Date
19th February, 2022.