Brand Management Officer at Alan & Grant

Alan & Grant - Our work is focused on creating innovative HR and Organizational Development Solutions aimed at Performance Improvement & Business Growth. We currently serve clients across various sectors of the Economy from locations in Jos, Port Harcourt and Lagos.

We are recruiting to fill the position below:

Job Title: Brand Management Officer

Location: Lagos
Job type: Full time
Industry: Financial Services

Job Summary

• The Brand Management Officer will be responsible for driving the company's brand, to success.
• He/she will be responsible for executing marketing plans while collaborating with internal and external stakeholders.
• This role involves shaping the general engagement strategy to achieve the growth goals of the Meristem brand in the near term.

Roles & Responsibilities

• Manage all corporate and product marketing and communication activities for the Brand
• Develop the brand’s offline and online marketing strategy in line with company objectives
• Identify and pursue a wide range of offline and online marketing opportunities
• Develop excellent marketing and brand solutions to drive long term success
• Plan and implement promotional campaigns
• Manage and improve lead generation campaigns
• Create a wide range of marketing materials
• Develop media relations strategy as well as other stakeholder strategies
• Analyze potential strategic partner relationships for company marketing
• Develop, drive and implement internal communication strategies
• Monitor and report on the effectiveness of marketing communications
• Build brand vision through powerful storytelling and content-based initiatives across all channels

Requirements

• Minimum of a BSc in any Social Science related discipline (Preferably in Communication, Marketing or Business Administration)
• Minimum of 2 years+ of experience in a similar role
• Must possess at least one professional qualification in communication/marketing (APCON, NIPR, AIPR, CIM etc.)
• Experienced in a customer-driven environment and working with targets
• Experience with stakeholder and client management.

Application Closing Date
Not Specified.