Business Development Officer at Saro Lifecare Limited

Saro Lifecare is a company in the Saroafrica Group that plays in the personal and home care category with a national audience in the fast-moving consumer goods industry.

We are recruiting to fill the position below:

Job Title: Business Development Officer

Location: Lagos
Employment Type: Full-time

Job Description

• Business Development Officer (BDO) The Modern Trade Business Development Officer is tasked with the responsibility of ensuring the availability and visibility of all Saro Lifecare brands across the shelves of all Hypermarkets, GSMs and Open Markets in his/her area of coverage to achieve hypermarkets and Key Supermarkets optimization based on set KPIs.

Primary Responsibilities
Route to Market Implementation:

• Implement the route to market for his area of coverage as designed in the Modern Trade Plan
• Design route for Distributor’s Van sales rep within the coverage area and clear Sales KPI for merchandizers effectiveness
• Expansion drive into Hypermarkets, GSMs and Open Market, within the coverage area.
• Recruitment and maintaining relationship with key Wholesalers for effective optimization.
• Consistent availability of ACV in the Modern Retail channel and Open Market.

Sales Management:

• Directs, coordinates and collates Sales and Collection plan for his area of coverage based on available Hypermarket
• Oversee the achievement of his territory Sales and Collection Target by keeping track of performance and suggest intervention that will ensure we are on track
• Maintain track record of Hypermarkets and resource performance on a daily, weekly and monthly basis
• Be in direct contact with the Key Decision makers of outlets on a weekly basis for opportunities in upselling, Competition, resolve service issue and generally to bond with them for higher productivity
• Maintain stock availability by making products request in line with Target and restocking level
• Supervise the delivery van and ensure prompt delivery of all PO's

Channel Management:

• Champion the implementation of Sales Drivers (Distribution, Shelving, Pricing, Promotion & Merchandizing) in accordance to the approved Sales Activation Standards in all Hypermarket Accounts within coverage area
• Take full ownership of implementation of all company Resources, Marketing Initiatives (Promo, POSM deployments, etc) and Standards across all segments (TLA, SA & EA) within coverage area
• Resolve or Escalate channel Issues within his/her Hypermarkets covered and provide management periodic update on channel performance
• Management of Merchandizers or In-store activators attached to Hypermarkets covered.

Risk and Control Management:

• Monitor credit compliance of Hypermarkets within area of coverage
• Ensure Merchandizers are always on their Hypermarket of coverage and 100% visibility of their activity
• Reports all incidences not more than 24 hours after incidence.
• Identification and Replacement of Off Spec products within 48hrs of notice.
• Follow up on Payment and Inventory Management through the Purchase/Account Manager & Aisle Supervisor.
• Outlet recruitment, retention and growth of their business across the different channels for optimization and business growth.
• Execute Hypermarket specific functions for channel bonding with Saro Life Care

Process Improvement:

• Continuously ensure process are followed and improved upon by adherence and proposing ways of improvement.
• Work together with Hypermarket Lead in Collaboration with Innovation on the digital route to market as a key driver of Efficiency and Scalability

Reporting:

• Provides reports of functions on daily, weekly and periodic basis as may be needed by the Line Manager.
• Special Skills/Key Behavioural Competencies
• Ability to work independently and deliver.
• Smart, and willingness to learn
• Excellent communication skills
• Ability to multitask, prioritize and resolve customers issues
• Accurate and attention to detail
• Highly numeric
• Goal-oriented organized team player

Qualifications

• Minimum of a B.Sc in a Social Science course
• Must be computer literate.
• Minimum of 2 years working experience in sales related roles
• Age: 24 – 35 years old

Application Closing Date
4th April, 2022.