Marketing Leads at Smart Partners Consulting Limited (SPCL)

Smart Partners Consulting Limited (SPCL) is an indigenous consulting firm poised on the business model of collaboration to provide professional services of Human Resources and Business Strategy to different companies in various sectors of Nigeria’s economy. It was incorporated in July 2013. Our idea of collaboration and partnership involves the synergy of tested experts in the market place to research, identify and proffer solutions to the ever dynamic needs of our Clients.

We are recruiting to fill the position below:

Job Title: Marketing Lead

Location: Bida, Niger
Employment Type: Full-time

Responsibilities

• Skilled in social media and able to communicate information about our product online effectively.
• Coordinates activities of specialists involved in the brand positioning of the products
• Network and gain trust of potential customers and partners.
• Understand the product and services of the company.
• Researching and analyzing consumer behavior, market trends and competitor activity.
• Utilize word of the mouth technique such as referral incentive program.
• Developing and implementing strategies that resonate with the target market.
• Planning and executing marketing initiatives including campaigns, events, sponsorships and corporate social responsibility programs.
• Building brand awareness and increasing brand value and profitability.
• Increasing product sales and market share.
• Measuring and reporting on campaign performance and assessing KPIs and ROI.
• Collaborating with different teams such as marketing, creative, legal, etc.
• Overseeing the production of advertisements, promotional materials and mail campaigns.
• Ensuring that messaging and marketing activities are aligned with brand and company values.

Requirements

• Degree in Business, Marketing or related field.
• Minimum of 5 years’ working experience as a brands and marketing lead.
• Must live in Bida, Niger State or willing to relocate.
• Previous experience in developing brand and marketing strategies.
• Good communication skills, both verbal and written.
• Previous experience in managing and leading teams.
• Highly organized and perform well under pressure.
• Strong research and analytical skills.

Application Closing Date
Not Specified.