Digital Marketing Executive at Afriprise Limited

Afriprise is a creative publishing company that is changing the way educational books are developed and utilized in Africa. Established in January 2018 and headquartered in Ibadan, the intellectual capital of Africa, Afriprise has publishing operations across Nigeria, supporting the learning and creative development of millions of children and young adults

We are recruiting to fill the position below:

Job Title: Digital Marketing Executive

Location: Ibadan - Oyo

Job Description
Include but not limited to the following:

• Development and execution of the institute’s marketing activities on all digital and social media platforms
• Generating quality leads for programs and products using precise digital tools and strategies
• Follow-up and Converting leads into viable clients
• Maintain active digital presence for the institute through regular development and posting of engaging contents
• Develop scripts and produce video promotional materials for digital usage
• Analyze web metrics and use the analytics in building web presence
• Use SEO in improving the accessibility and visibility
• Develop CRM Strategies for different promotional campaigns of the institute
• Analyze and manage budgets for pay per click campaigns with optimal performance
• Create professional and engaging videos and animations for commercial purposes
• Create contents that engage, inform and captivate client community

Qualifications

• Minimum of Bachelor’s Degree
• Experience or Training in Digital Marketing is compulsory
• Advanced understanding in the usage of Facebook, Twitter, Instagram LinkedIn and Google+ for commercial campaigns
• Advanced knowledge of MailChimp for email marketing as well as SEO, Hootsuite, Wordpress and other digital marketing tools
• Perfect knowledge of web analytics took such as Google Analytics, NetInsight, WebTrends e.t.c.
• Ability to work under pressure and combine multiple projects with optimal performance

Application Closing Date
27th May, 2022.