CRM Content Specialist (Growth) at FairMoney Nigeria

FairMoney is building the leading mobile bank for emerging markets. We started with a digital microcredit application on Android, and currently roll out additional financial services (current account, savings, debit card) while expanding the product to Western Africa and South-East Asia.

We are recruiting to fill the position below:

Job Title: CRM Content Specialist (Growth)

Location: Lagos
Job type: Full - Time
Department: Marketing

Description

• We need a mid-level candidate with experience in CRM Content Writing / Editing ensuring that best practice is adhered to for the medium being used & executing CRM campaigns (preferably for a Fintech, Bank or e-commerce brand).

Roles and Responsibilities

• Deliver best in class CRM communications.
• Build CRM journeys that follow up on customer activity.
• The person must be able to analyse and report on the success of your campaigns, including conversion and provide insights in an engaging and measured way.
• Understand the data requirements of campaigns to drive the highest possible performance.
• Understand & create A/B testing campaigns.

Requirements

• Bachelor's Degree in a related field
• At least 2-3 years experience in CRM
• Technical expertise with CRM and analytical systems
• Knowledge of online marketing methods and best practices
• Organizational skills that will help to juggle competing demands between marketing, sales, customers, and management
• Strong mathematical skills to analyze reports and work with large data sets
• Attention to detail, to manage the integrity of the CRM data
• Commercial awareness to understand the target market and design campaigns accordingly
• Strong communication skills along with a customer-oriented attitude
• Demonstrated ability to convey a sense of urgency, openness to new ideas, inclusion and diversity, integrity, customer focus, and respect.

Benefits

• Private Health Insurance
• Pension Plan
• Training & Development
• Performance Bonus

Application Closing Date
Not Specified.