UnoCasa is a full service Human Resources Consultancy business with focus on Talent Acquisition, Learning & Development and Consultancy services. Our raison d’etre is the notion that your people are your advantage and proffer people-centric solutions to ensure your team accomplish your business goals.
We are not your run of the mill HR Company, we believe in team diversity and teamwork; we believe that the workplace should have an ambience that inspires productivity of the team; and the application of technologies to enhance efficiency. We know that every business is unique and tailor HR solutions to your organisation’s needs. Our clients are in various sectors not limited to engineering, education, health oil & gas, government, media, finance, retail, lifestyle, consultancy firms and services.
We are recruiting to fill the position below:
Job Title: Product Manager
Location: Lagos
Job Purpose / Scope of the Role
Develop existing products through effective marketing strategies to increase market share
Develop new products & initiatives in line with overall company goals
Duties and Responsibilities
Knowledge and history of deployment of Omni-channel engagement for the promotion of OTC portfolio
Develop and implement advertising and promotional programs for assigned products in line with established budget
Build awareness and understanding of products to customers
Monitor business conditions, identify market opportunities, and ascertain trend in the industry and trade through market research and competitive activities
Evaluate promotional plans to ensure that they are consistent with product line strategy and that the message is effectively conveyed
Monitor monthly the actual sales performance of assigned products with the aid of sales statistics and report variance with budget expectation. Recommend sales promotion strategies to rectify any adverse performance
Represent the company by visiting customers to solicit feedback on company products
Develop product pricing and positioning strategies
Drive profitability of the assigned products by ensuring that appropriate pricing and profit margins are always maintained.
Utilize market Insight from the CRM and other market intelligence data in driving growth and profitability of the assigned products
Write promotional cycle brief for the field staff and train them on product knowledge. Regularly update their knowledge with new information as appropriate
Liaise with outsourced Clinical Research in utilizing the results of marketing clinical trials for the effective defence and promotion of the products
Assist in the preparation and implementation of pre-marketing and launch plans for new product introductions
Carry out periodic visit to customers to solicit feedback on the company products range
Organize relevant mailings to Doctors, Pharmacists and Nurses as deemed necessary from time to time
Keep track of the prescription pattern of assigned products (according to indications) in users’ departments at strategic centers e.g. Teaching hospitals etc, and ensure growth in respective indication area
Recommend relationship marketing measure (s) deemed appropriate
Undertake required survey and market research into new and existing products as directed
Ensure optimum inventory of assigned products at all times by regular liaison with warehouse and logistics officer to prevent product expiry
Regular field visits for competitive update and monitoring of promotional programs
Regular monitor of development in government circles and follow up on policy formulators to ensure a favourable business environment for the assigned products
Qualifications Education & Experience
University Graduate, B.Pharm
Good knowledge of Pharmaceutical products (5 yrs+)
Excellent Communication skills and perfect command of English language
In depth knowledge of Nigeria pharma industry
Microsoft proficient with experience in working with Power Point presentations
Familiar with Sanisphere software with sound analytical and problem-solving skills
Application Closing Date
27th June, 2022.
Method of Application
Interested and qualified candidates should send their CV to: [email protected] using the Job Title as the subject of the email.