Communications Associate at Softcom Limited

Softcom was established in 2007 with a mission to “connect people and businesses with meaningful innovation”. A technology company which aims to solve problems that will connect people and businesses to value that ultimately improves their lives. We want our products to enable inclusion and growth for people and businesses in Africa.

We are recruiting to fill the position below:

Job Title: Communications Associate

Location: Ikeja, Lagos

Description

• Softcom is an innovative company that creates simple and connected solutions that solve everyday problems and make growth accessible to all.
• We are looking for a Communications Associate to support in developing and executing communication strategies to meet brand, public relations, and inbound marketing objectives around the LIFT Program.
• This role requires a high level of creativity, as well as the ability to develop compelling content that are both on-brand; in terms of style, quality, and tone of voice, and data-driven; optimized for search and all content channels including digital, social media, email, and in-person activations.
• The successful candidate should be an innovator and someone who is always ready to think outside the box. You are required to be detail-oriented, an effective collaborator, and interested in technology and its ability to drive change. You must also be a self-starter and love working on multiple projects.
• The ideal candidate should have a proven track record of producing content that increases engagement and drives lead conversions. Preference will be given to those with a strong writing portfolio, bachelor’s degree, and relevant work experience.
• As the Communications Associate, your job responsibilities will include the following;
• Develop communications goals and a messaging strategy, design implementation tactics for multi-channel delivery.
• Create and implement engaging, high-quality content in editorial and campaign publication calendars for Lift.
• Develop appropriate communication materials and conduct activities that ensure the target audience has a full grasp of Lift’s brand message
• Produce a myriad of communications including but not limited to newsletter, press releases, scripts and marketing copy, articles, video scripts, news updates, company collateral materials, speeches, and so on.
• Manage the production of digital content for online events such as Webinars, Twitter Spaces and Instagram Live.
• Stay current on market, content, and industry trends
• Performing regular content audits to ensure content is accurate, optimized, updated, and relevant to the target audience
• Deliver brand-level visual campaigns and report analytics on campaign performance by collaborating with Brand and Marketing teams.
• Responsible for implemeting and managing all Lift’’s communication channels.

Requirements
You’ll be a good fit for this position if you have/are:

• A Degree in Marketing, Communications, Public Relations, or any related field
• Three (3) years relevant experience in a progressive company like ours. Experience in the startup/investment community is a plus
• Demonstrable experience with SEO, social media, and web analytics
• Proficiency in using tools such as MailChimp, Google Analytics, SEMRush, Meltwater, Hootsuite etc
• Creativity, impeccable communication skills and a genuine passion for storytelling
• In-tune with cultural trends and relevant communication style for the audience
• Self-starter with flair for quality with keen attention to detail
• Action-oriented, entrepreneurial, adaptable, and innovative, approach to work
• Ability to switch between ideation to tactics; reworking a design or caption
• Portfolio of work available for review.

Application Closing Date
Not Specified.