Marketing Operations Associate (Remote) at Little

Little is the first financial companion for children to build awareness, give them practical rather than theoretical knowledge of finance and develop good money skills while giving their parents or guardians the necessary insights to manage and oversee their money habits. Little comes with an app for parents and debit cards for children, an instant bank account to receive and spend money anywhere and anytime.

Little is currently used by more than 10,000 parents and their children. Foremost schools like Queens College Lagos, Kings College Lagos, St. Finbarr’s College Lagos, Igbobi College Yaba, etc trust Little as a pocket money card for their students. At Little, we believe in having talented people on our team and giving them the space, resources, and support to do their best work. We treat our people with genuine respect and provide an environment where they can learn and thrive. We would love you to join us.

We are recruiting to fill the position below:

Job Title: Marketing Operations Associate

Location: Lagos (Remote)
Job Type: Full Time
Department: Sales & Marketing

Job Description

• We are looking for a proactive, ambitious, Marketing Operations Associate to manage key aspects of our marketing strategy and help us execute different marketing initiatives.
• Your primary responsibility will revolve around developing and implementing efficient processes, streamlining existing workflows, leveraging marketing automation, and monitoring the execution and performance of our marketing initiatives.
• The goal is to align our marketing strategy with our corporate visions and overarching business objectives.
• You are expected to champion our marketing initiatives including all forms of online and offline referral programs, cashback, programs, market activation promotions, etc.
• You are expected to measure the efficiency of these activities, identify improvement areas, and provide insightful recommendations that will help improve the performance and boost the revenue generation of future campaigns.
• To perform well in this role, you must possess a solid knowledge of project management, marketing automation, and basic analytics tools.

Your Responsibilities
You’ll:

• Manage and execute marketing campaigns for all existing and new customers.
• Work cross-functionally with the operations team, content, and product support in maintaining and sustaining customers.
• Develop and oversee the implementation of cost-efficient processes for our marketing operations.
• Analyze customer behavior, product demand, and industry dynamics to align our operational strategy with current market trends.
• Create detailed metrics reports on the progress of our marketing campaigns.
• Report conversion rates and site traffic growth to senior management
• Determine the success of our previous marketing operations and identify possible improvement areas.
• Keep up to date with the latest marketing trends and incorporate them into our marketing initiatives.
• Ensure project deadlines are met and campaigns are delivered on time or ahead of schedule.

Requirements
You:

• Have great communication and presentation skills; fluent in English.
• Have a very analytical mind and can run rapid experimentation.
• Are perceptive and a fast learner: You are able to quickly understand new concepts and Technologies for analytical purposes.
• Are passionate and performance-driven individuals.
• Ability to influence and collaborate with cross-functional teams.
• Flexibility to accommodate emerging responsibilities and last-minute changes, but the ability to push back when necessary.
• An ability to own and manage the execution of campaigns from start to finish including taking the initiative to troubleshoot errors, and initiate improvements to the execution process.
• Eager to learn, experiment, and adaptable to changes.
• Self-starter and ability to conceive and execute initiatives independently.

Remote restrictions:

• Must be a resident of Nigeria.

Benefits

• Full medical coverage.
• MacBook Pro.
• Hybrid work environment.
• Young, vibrant, and open work culture.
• Smart and kind colleagues who are invested in your growth.

Application Closing Date
Not Specified.