Offline Marketing Specialist Specialist at uLesson Education Limited

At uLesson, we are building an app to help African students be the absolute best they can be. Our team of talented people is passionate about media, technology, education, and the African continent. Together, we seek to build a learning experience unprecedented in its richness, scope, interactivity, and effectiveness. Our company is built by successful and experienced entrepreneurs who founded businesses such as Konga.com and E-Motion Advertising.

We are recruiting to fill the position below:

Job Title: Offline Marketing Specialist

Location: Abuja

Job Description

• We are looking for an experienced offline marketing specialist to join our growing Digital Marketing team. 
• The Offline Marketing Specialist will be responsible for developing engaging offline content for the Digital Marketing Team for brand communications for uLesson Education.

Roles and Responsibilities

• Responsible for offline campaign marketing to raise brand awareness.
• Writing, reviewing, editing, and updating marketing content and copies for public relations activities such as press releases, blogs, and marketing materials for offline channels and similar platforms.
• Build strategic relationships and partner with key industry players, agencies, and vendors.
• Responsible for all offline materials production and distribution of all organization publications.
• Responsible for offline events monitoring, and organizing including (Vendors' and suppliers' communication).
• Responsible for all external communications campaigns, creative content & Brand development.
• Initiate, plan, and execute campaigns through media and influencers both online and offline effectively, including but not limited to social media, Livestream, and events.
• Explore and manage relationships with key influencers including media, editors, bloggers, and celebrities.
• Research and propose creative ideas for campaigns that increase awareness and ultimately revenue through offline media and influencers.
• Manages the administration of the company’s website ensuring the correctness and brand consistency of information.
• Ensure timely reporting on marketing campaigns and resources to key stakeholders.
• Maintain a rigorous and consistent approach to branding, messaging, content, quality, and general look and feel throughout all communications and external messaging.

Requirements

• Bachelor's Degree in Communications, Business, Public Relations, Marketing or another related field
• 1-3 years of experience
• 1-2 years in creative /Communications/media/event organizing role
• This role requires constant communication; thus, strong verbal and written communication skills are required.
• Be knowledgeable in marketing communications and public relations.
• Excellent interpersonal and collaborative skills with the ability to network and establish productive business relationships cross-functionally.
• Strategic thinker with a high level of commercial & business awareness

Compensation
Competitive.

Application Closing Date
Not Specified.