Head, Marketing and Advert, Southern Region at Media Trust Limited

Media Trust Limited is the publisher of Daily Trust and other newspaper titles. They are also into commercial printing as well as Brand Marketing Research for the purpose of identifying new opportunities for business values. Each market research report delivers insight across a wide range of crucial factors such as market size, growth drivers, competitive landscape, trends, and forecasts.

We are recruiting to fill the position below:

Job Title: Head, Marketing and Advert, Southern Region

Location: Lagos
Job type: Full Time

Job Summary

• The ideal candidate is expected to serve as a Deputy, as well as drive the business of the company in conjunction with the Regional Manager South.
• This includes improving our advertising and marketing in the Southern Region and other tasks that may come up occasionally.

Duties and Responsibilities

• To act as deputy to the Regional Manager, South and drive business and strategic deliverables,
• Focus on Business Development in the area of Advertising (Trust TV, online & Print) Copy Sales, Commercial Printing in the region
• Improve existing business relationships and develop strategies that would create in-roads to meet business goals within in the region.
• Undertake regular market intelligence to determine competitors’ strengths and take proactive steps to dominate the market.
• Develop a comprehensive contact list of actual and potential advertisers in the region and service the clients diligently.
• Initiate plans for extensive distribution and sales of company’s product within the region.
• Ensure the effective distribution of the titles in major cities, towns and LGAs within the region.
• Partnering with media agencies, institutional leaderships, MDAs, organisations, special committees, and consultants to support execution of key initiatives.
• Generate innovative ideas to promote our brand and products.
• Analyse sales and marketing metrics.

Qualifications and Experience

• Minimum of a Degree in Economics/Business Administration or a relevant discipline.
• A Master's Degree or an MBA will be an added advantage.
• Minimum of 12 years cognate experience with at least 6 years at mid-management level in a media organisation or media agency.
• Gender: Male or Female.
• Membership of relevant professional bodies is important.

Skills and Competencies:

• Excellent oral and written communication skills.
• Experience of developing, delivering and evaluating media strategies.
• Experience of providing strategic media advice and counsel to top management personnel.
• A detailed knowledge of the company’s business development and philosophy.
• Knowledge and understanding of business research principles, processes, and techniques.
• Ability to develop and prepare business analyses and plans.
• Computer literacy and knowledgeable about Microsoft Office Suite.
• Excellent oral and written communication skills.
• Experience of developing, delivering and evaluating media strategies.
• Experience of providing strategic media advice and counsel to top management personnel.
• A detailed knowledge of the company’s business development and philosophy.
• Knowledge and understanding of business research principles, processes, and techniques.
• Ability to develop and prepare business analyses and plans.
• Computer literacy and knowledgeable about Microsoft Office Suite.

Application Closing Date
Not Specified.