Digital Marketer / Content Creator at Plistbooking.com

Plistbooking.com is a Lekki based Nigerian online vacation rental booking and a real estate marketplace that leverages technology to empower Nigerians to purchase or rent their dream homes as well as monetize their spaces, passions, and talents to become hospitality entrepreneurs. We are growing rapidly, and our goal is to become the largest firm nationally by offering hotels and homeowners advanced and technology enabled services with higher revenues at lower cost.

We are recruiting to fill the position below:

Job Title: Digital Marketer / Content Creator

Location: Lekki, Lagos
Employment Type: Full-time

Main Function

• As the Digital marketer & content creator, you will be responsible for creating, reviewing and editing content for the company which will be published in the company's websites and social media pages.
• You will also be responsible for researching on the key SEO terms and implementing them in the content to gain maximum exposure.

Role Responsibilities

• Design and create engaging and SEO- friendly contents for the company’s website, email marketing and social media accounts, using tools like Canva, Affinity Design, and Mail Chimp
• Develop and execute marketing strategies for the organization
• Conduct research on keywords, hashtags, themes, topics, and online media opportunities that may benefit the company incorporating them into the content to achieve maximum viewership
• Plan and direct marketing campaigns
• Provide accurate reports on website and campaigns, in order to optimize performance and make recommendations for improvement
• Brainstorming and suggesting new ways to improve the traffic by tapping into new platforms and channels
• Ensure that the content is compliant with the copyright and data protection laws
• Maintain consistency in content and ensure alignment with the company’s history and plans
• Identify customers’ needs in relation to the company and write content to cater those needs
• Update the website, social media and content pages periodically
• Effectively use all marketing tools and techniques like PPC, SEO, SEM, email, social media, and display advertising
• Perform other duties as assigned.

Experience / Qualifications

• A Degree in the Social Sciences or any relevant field.
• Minimum of 2 years hands-on experience in a similar role.

Competencies / Skills:

• Proficiency in using tools like Canva, Affinity Design, and Mail Chimp
• Proficiency in Photoshop, Corel draw and other design packages in creating content
• Exceptional Creativity and Innovation
• Multi-project management skills, adhering to timelines and performing under pressure to achieve the targets
• Ability to pay attention to detail along with a creative mind
• Developed team working skills to collaborate with various departments and work in alignment with them
• Ability to maintain consistency in their content writing
• Ability to understand and cater to the needs of customers and discover the potential markets for the company
• Excellent time management and planning skills to ensure meeting deadlines
• Have an understanding of UI/UX design
• Have an analytics mindset to analyse what type of customer are attracted to what content and then analysing a target market
• Ability to communicate the message in simple and beautiful language which will attract audience
• Experience with digital publishing and generating traffic and leads for new business.
• Critical thinking and problem-solving skills
• Excellent written, editing and oral communications in English language
• Excellent graphic design skills
• Proficiency in Microsoft Office Suites.

Behavioural Qualities / Other Competencies:

• Excellent attention to details
• High level of professionalism and work ethics
• Proactive identification and elimination of inefficiencies
• Goal, quality and excellence orientation
• Ability to translate objectives into everyday activities
• Ability to solve problems, continuously improve and adapt the ideas of others
• Passionate, enthusiastic and inquisitive with strong appetite for growth.

Salary
N80,000 - N100,000 Monthly.

Application Closing Date
30th November, 2022.