Head of Growth at OjirehPrime Financial Services Limited

OjirehPrime is a digital bank that offers more transparent and customer focused banking services with access to loans, innovative savings product and free credit card delivered to your doorstep. We started as an e-commerce company in Nov 2016 from a faulty samsung tab whose battery lasted only 30mins. One Year later we realised that only 4% of payments were made using the debit card for fear of falling victim to card frauds. 96% of payments were made via direct fund transfers. To address this - in 2018, we launched Ojirehprime card which is a prepaid card that is not connected to your bank account and within two years, we grew organically over 40,000 users.

We are recruiting to fill the position below:

Job Title: Head of Growth

Location: Lagos
Department: Business Growth

Description

• We are looking for an experienced Head of Growth to direct and oversee our Business growth operations.
• You will design, implement and monitor effective marketing strategies that align with our business goals.
• Our ideal candidate has a solid Marketing background and work experience managing a variety of promotional projects end-to-end, including paid advertising campaigns and digital marketing techniques.
• Our Head of Growth will report directly to the CEO and will oversee internal Marketing teams.
• To be successful in this role, you should be highly professional.
• You should also play a significant role shaping the company’s strategic planning.
• Ultimately, you should be able to ensure that the Marketing department’s activities contribute to our company’s long-term success.

Responsibilities

• Develop and implement a cohesive marketing plan to increase brand awareness
• Set current and long-term goals for internal teams
• Design and review the Marketing department’s budget
• Build relationships with media and stakeholders through creative PR strategies
• Monitor all marketing campaigns and improve them when necessary
• Prioritize marketing projects and allocate resources accordingly
• Prepare regular reports and presentations on marketing metrics for the CEO
• Conduct market analysis to identify challenges and opportunities for growth
• Provide guidance and ideas to organize effective marketing events
• Forecast hiring needs for the Marketing department
• Participate in the quarterly and annual planning of the company’s objectives

Requirements

• Proven work experience as a VP of Marketing, Marketing Director or other senior role
• Demonstrable experience designing and implementing successful marketing campaigns
• Solid knowledge of SEO, web analytics and Google Adwords
• Experience with CRM software and digital marketing tools and techniques
• Strong leadership skills
• Excellent communications skills
• Strong analytical and project management skills
• Strategic mindset, with ability to make difficult decisions.

Benefits

• Private Health Insurance
• Pension Plan
• Paid Time Off
• Training & Development
• Performance Bonus.

Application Closing Date
Not Specified.