Digital Marketing Strategist at a Luxury Fashion Company - Owens and Xley Consults

Owens and Xley Consults - Our client, a Luxury Fashion company, is recruiting to fill the position below:

Job Title: Digital Marketing Strategist

Location: Victoria Island, Lagos
Employment Type: Full-time

Duties / Responsibility

• The Digital Marketing Strategist will engage digital content and facilitate strategic communication for the company
• Create content for ads on all social media platforms.
• Work with the designer and sales/customer service executive to create monthly content calendars.
• Create, edit and post high-quality image & video content on all social media platforms e.g., reels, Instagram stories, etc.
• Prepare monthly newsletters, broadcast messages, and create content for email marketing.
• Develop, execute and manage digital marketing campaigns.
• Manage the company’s website, track the website traffic flow, and provide internal reports on website activities to be reviewed monthly for growth improvement of the brand.
• Plan collaborations and partnerships with influencers.
• Work with the creative director as well as the sales/customer service executive to create marketing strategies for the brand.
• Develop, research and evolve ideas to bring together the Brand goals.
• Use your knowledge in Fashion to optimize sales.
• Managing marketing distribution through proper inventory channels and relationships.
• Review targets weekly with the management.
• Determine the demand for products and services offered by the company in relation to and its competitors.
• Assist in ensuring thatthe vision and targets of sales are met.

Requirements / Skills

• Bachelor’s Degree in Digital Marketing, Mass Communication or Business Administration, related field
• 2 - 4 years experience in digital marketing / social media management
• Experience in the fashion industry is an advantage
• Proven experience carrying out impactful digital campaigns that drive valuable results
• Highly organized with an ability to manage resources and budgets
• Strong communication skills – written and verbal
• Highly organized and capacity to manage multiple projects simultaneously.

Salary Range
N150,000 - N200,000 monthly.

Application Closing Date
Not Specified.