Marketing and PR Manager at Denna Rossi Limited

Denna Rossi Limited is a Fast Moving Consumer Goods (FMCG) company located in Port Harcourt, Nigeria. Our Mission is: "serve as a leading beverages and distribution brand to improve on healthy living and quality life style".

We are recruiting to fill the position below:

Job Title: Marketing and PR Manager

Location: Port Harcourt, Rivers
Employment Type: Full-time

Job Description

• We are in need of a Product marketing manager to develop effective marketing strategies and plans, to communicate our products features and benefits to both new and existing customers.
• Our Ideal candidate would conduct market research on company products, establish timescales for upcoming products, influence pricing, guide sales teams, and develop campaigns around products to attract active customers.

Responsibilities

• Build on product messaging that sets new products apart from others in the market to give them a unique selling point
• Communicate the vision and value of new products to the sales team and develop sales tools that facilitate the selling process
• Plan and participate in the launch of new services and products which involve several different departments
• Obtain insights into customers’ usage of current products, untapped opportunities, and buyer personas, through interviews, surveys, focus groups, and sales data
• Making feature recommendations to the Product Management team, based on user feedback, satisfaction studies, and competitive benchmarks
• Determine the type of advertising and marketing content, such as TV, radio, print, digital or social media, that needs to be created and distributed.
• Manage a calendar scheduling the creation of each piece of content and the planned release of each piece of content.
• Work with in-house or external writers and other content creators to create the desired content.
• Outline a product timeline and oversee the project’s successful execution.
• Create and manage budgets for the product.
• Develop and maintain relationships with external vendors whose products or services will be needed for the product.

Requirements

• Candidates should possess a Bachelor's Degree in relevant fields
• 5 years + experience in product or partner marketing experience or a related field
• Strong sales enablement
• Experience working in a start-up or scaling business
• Excellent communication skills
• Must be proactive and able to drive the team to achieve results

Salary
N150,000 - N180,000 monthly.

Application Closing Date
3rd April, 2023.