Digital Marketing Manager at an IT Solutions Company - KNN Corporate Services Limited

KNN Corporate Services Limited  - Our client, an IT Solutions company, is recruiting suitable candidates to fill the position below:

Job Title: Digital Marketing Manager

Location: Lagos
Employment Type: Full-time

Job Responsibilities

• Develop and implement SEO and PPC strategies
• Create and manage link building strategies, content marketing strategies, and social media presence.
• Innovate and present new marketing platforms and strategies
• Develop engaging online content including clickbait, forums, videos, graphics, and blogs; monitor and analyze content success
• Contact, interview, and hire third party graphic designers, web designers, and videographers to create unique and engaging content
• Manage email and social media marketing campaigns
• Forecast marketing campaign growth and ROI for marketing campaigns
• Develop and manage projects and team members, including delegating tasks, reviewing team member work, adhering closely to deadlines and to budget, developing and revising ideas, and implementing projects
• Drive traffic to company page
• Use Google Analytics, Google AdWords, and other relevant sites
• Keep abreast of new social media sites, web technologies, and digital marketing trends; implement these new technologies in developing campaigns and update current campaigns to include new information

Requirements and Qualifications

• B.Sc Degree in Marketing, Digital media or relevant field.
• Must have 3-4 years' relevant experience in a communications role.
• Proven work experience as a Media specialist or Digital marketing manager.
• Experience with visual communication principles and media buying.
• Familiarity with web design and content management systems.
• Excellent analytical and project management skills.

Skills and Competencies:

• Excellent verbal, written, and interpersonal skills.
• Good time management and organizational skills.
• Proficient in Microsoft Office, content management systems, and social media platforms.
• Social Media Strategist using social media for brand awareness and impressions.
• Excellent knowledge of Facebook, Twitter, LinkedIn, Pinterest, Instagram, Google+ and other social media best practices.
• Understanding of SEO and web traffic metrics.
• Experience with doing audience and buyer persona research.
• Good understanding of social media KPIs.
• An ability to multitask and perform under tight deadlines.
• Strong verbal and written communication skills

Application Closing Date
20th March, 2023.