Market Intelligence Specialist at HMD Africa

HMD Africa is the leading multi-brand distributor of machinery, equipment and parts in West Africa. Our comprehensive portfolio of premium brands is the industry reference. Founded in Lebanon in 1976, HMD evolved from a one stop shop for used machinery & parts to an international distribution company with a footprint in the Middle East, Africa, Europe and USA.

Since the year 2000, HMD has been focused on playing an integral role in the building of West African infrastructure, where we clearly positioned ourselves as the ultimate machinery solutions partner. HMD’s success is driven by its team of experts whose passion is to exceed all expectations and provide genuine after sales support. The core of HMD’s business is to understand customer needs and to provide quality solutions and services with professionalism and integrity. We strive not only to succeed but rather to be of value. Our ultimate goal is to uplift the machinery industry across Africa.

We are recruiting to fill the position below:

Job Title: Market Intelligence Specialist

Location: Lagos
Employment Type: Full-time

Basic Responsibilities

• Provide competitive analysis on various companies’ market offerings, identify market trends, pricing/business models, sales and methods of operation Develop and monitor data quality metrics and ensure business data and reporting needs are met.

Main Responsibilities

• Collect and studies information about: Competitors, pricing, Market segmentation, products, Customers and Sales trends
• Summarize and analyses data and make recommendations
• Conduct survey, focus groups, personal interviews, and observations using the appropriate research tools.
• Acquire, organize, analyse, disseminate, and monitor information on markets, clients, competitors, specific projects, technology, and legislative developments to the sales team and management.
• Obtain data to support the forecasting of big deals and tracking of markets and trends to prevent lost deals.
• Gather data on competitors and analyse their projects, win/losses, methods of marketing, strategies, and assist with the development of sales strategies.
• Assist with identification and update of opportunities by reviewing and understanding industry and product knowledge.
• Prepare reports, illustrating data graphically and translating complex findings into written text for the sales team and management.
• Update data and run reports as needed in Hubspot (CRM).
• Create and managing PowerPoint presentations for Senior Management.

Requirements and Skills

• Bachelor's Degree in Statistics or Mathematics or equivalent industry experience.
• Ability to prioritize and complete a high volume of work, managing multiple projects and coordinating multiple requests to successful completion.
• Proven ability to take initiative and build strong and productive personal relationships
• Excellent creative and strategic abilities.
• Excellent writing and verbal communication skills.
• Excellent computer skills using Microsoft Office, including PowerPoint, Excel, Word, etc.
• Basic understanding of data management and analytical software, such Hubspot (CRM tool)
• Proven Market Research Analysis experience
• Ability to interpret large amounts of data and to multi-task
• Search engines, web analytics and business research tools acumen
• Adequate knowledge of data collection methods (polls, focus groups, surveys, etc)

Application Closing Date
3rd April, 2023.

Method of Application
Interested and qualified candidates should send their CV to: [email protected] using the Job Title as the subject of the email.