On-Site / Local Search Engine Optimization (SEO) Specialist at Staffaro

Staffaro helps small business owners, marketing agencies and ecom brands like you focus on what matters the most - growing your business - by providing reliable, highly skilled and trustworthy elite offshore marketing, operations and creative teams that costs 70% less than the average W-2 employee.

We are recruiting to fill the position below:

Job Title: On-Site / Local Search Engine Optimization (SEO) Specialist

Location: Lagos (Remote)
Job Type: Full-time

Description

• We are looking for an SEO/SEM expert to manage all search engine optimization and marketing activities.
• You will be responsible for managing all SEO activities such as content strategy, link building and keyword strategy to increase rankings on all major search networks. You will also manage all SEM campaigns on Google, Yahoo and Bing in order to maximize ROI.

Responsibilities

• Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns.
• On-Site SEO fixes and GMB account management.
• Reviewing Ahrefs.
• Page Optimization.
• Track, report, and analyze website analytics and PPC initiatives and campaigns
• Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.
• Optimize copy and landing pages for search engine marketing.
• Perform ongoing keyword discovery, expansion and optimization.
• Research and implement search engine optimization recommendations
• Research and analyze competitor advertising links.
• Develop and implement link building strategy.
• Work with the development team to ensure SEO best practices are properly implemented on newly developed code.
• Work with editorial and marketing teams to drive SEO in content creation and content programming.
• Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.

Requirements

• B.Sc / M.Sc Degree in a Quantitative, Test-driven field.
• Proven UK/US Local SEO experience.
• Google my business GMB experience.
• Experienced with Legal and Dental campaigns as well as other niches
• Proven SEM experience managing PPC campaigns across Google, Yahoo and Bing.
• Solid understanding of performance marketing, conversion, and online customer acquisition.
• In-depth experience with website analytics tools (e.g, Google Analytics, NetInsight, Omniture, WebTrends).
• Experience with bid management tools (e.g., Click Equations, Marin, Kenshoo, Search Ignite).
• Experience with A/B and multivariate experiments.
• Working knowledge of HTML, CSS, and JavaScript development and constraints.
• Knowledge of ranking factors and search engine algorithms.
• Up-to-date with the latest trends and best practices in SEO and SEM.

Benefits

• Work From Home
• Paid Time Off

Application Closing Date
Not Specified.

Method of Application
Interested and qualified candidates should:
Click here to apply online