Manager - EBU Brand and Communications, Enterprise Business at MTN Nigeria

MTN Nigeria - The leader in telecommunications in Nigeria, and a part of a diverse community in Africa and the Middle East, our brand is instantly recognisable. It is through our compelling brand that we are able to attract the right talents who we carefully nurture by continuously improving our employment offerings even beyond reward and recognition.

We are recruiting to fill the position below:

Job Title: Manager - EBU Brand and Communications, Enterprise Business

Job Identification: 2744
Location: Ikoyi, Lagos
Job Schedule: Full time
Job Category: MTN Level 3
Reports To: Senior Manager - Sales Enablement and Communication
Division: Enterprise Business

Mission

• To provide professional marketing communications planning inputs to the creation and maintenance of the MTN Nigeria Enterprise Business strategy and plan that will deliver shareholder value.
• To plan MTN Enterprise Business marketing communications within the framework of an agreed strategy, meeting operational targets for revenues, profitability, and customer satisfaction.

Description

• Review market and internal conditions and develop marketing communications strategies and plans for enterprise business products and services that fall within the "master strategy" for MTN Nigeria.
• Develop marketing communications plans for profitability and revenue targets as agreed with the General Manager of Enterprise Marketing, organizing required resources, monitoring, and periodically reporting progress on plans.
• Routinely track and monitor progress against targets and take appropriate managerial action to ensure targets are met or exceeded.
• Work with other stakeholders (Product Development, Sales, and Client Services teams) to craft effective product communications for enterprise business propositions, products, and services, compatible with MTN Nigeria processes.
• Facilitate the development of a robust brand strategy for Enterprise Business.
• Develop a baseline of Enterprise Business brand positioning across all target segments and implement brand management programs and initiatives to achieve the desired future state.
• Guide the content development for campaigns that motivate the target audience to act accordingly, facilitating high conversion rates of leads.
• Plan advertising campaigns, promotions, and events, and evaluate the effectiveness of all communications campaigns against agreed targets and objectives.
• Develop a compelling presentations to communicate complex ideas succinctly to a diverse audience.
• Ensure full compliance with telecommunications license provisions, sector regulations, and competition laws.
• Report and monitor marketing campaigns and events, and ensure that they are within agreed budgets, and supported with appropriate communications.
• Ensure full integration of quality management processes within all activities of communications planning and full compliance with telecommunications license provisions, sector regulations, and competition laws.
• Set targets for marketing communications expenditure against revenues, based on industry best practice, and monitor marketing communications performance.
• Drive planned strategy for the successful delivery of MTN Group and MTNN transformation initiatives focusing on Customer centricity. 
• Coach and train the team to ensure understanding of the department's objectives and goals, awareness of set targets/requirements and regularly review their training needs.
• Review individual team members' performance and complete appraisals in accordance with employee performance appraisal procedures and time schedules.

Education

• A First Degree, preferably in the Social Sciences or Marketing.
• A Graduate Degree in Marketing, an MBA, or other related fields.
• Certification in the professional areas such as CIM, AMA, etc., is an added advantage.
• Fluent in English.

Experience:

• 6 - 13 years’ experience which includes:
  • Minimum of 3 years’ experience in an area of specialization; with experience in supervising/managing others.
  • Experience working in a medium to large organization.
  • Experience in Project Management, marketing analysis.

Application Closing Date
29th May, 2023 (10:59 PM)

Method of Application
Interested and qualified candidates should:
Click here to apply online