Social Media Coordinator / Content Creator at Kisha Global Group

Kisha is an immigration consulting firm that helps people improve the quality of their lives by having access to better opportunities for themselves and their families by moving to Canada. This affords everyone the opportunity to have access to over 175 countries by being a Canadian and a better chance of living.

We are recruiting to fill the position below:

Job Title: Social Media Coordinator / Content Creator

Location: Nigeria
Employment Type: Full-time

Duties & Responsibilities
Essential duties and responsibilities include but not limited to the following:

• Develop and implement the company’s social media strategy
• Define most important social media KPIs
• Manage and oversee social media content
• Collaborate with other teams, like; sales and digital marketing, operations, to ensure brand consistency
• Measure the success of every social media campaign
• Stay up to date with latest social media best practices and technologies
• Use social media marketing tools to automate work process.
• Familiarize yourself with Kisha Consulting’s brand ideals and then create content that supports their objectives and desired identity.
• Review, rebrand, optimize aesthetics, wordings, brand identity on all platforms to unify the Company’s message.
• Monitor SEO and user engagement and suggest content optimization
• Communicate with industry professionals and influencers via social media to create a strong network
• Respond to comments on each of our social media accounts.
• Oversee customer services provided via social media.
• Provide constructive feedback
• Run Company social media advertising campaigns.
• Generate and publish compelling content (videos, writings, advertisement etc.) that feeds the audience needs, pain-points and proffer solutions to audience problems across all platforms. That is, Facebook, Instagram, Twitter, LinkedIn, YouTube, Blog/Website etc.
• Collaboratively design and develop site content٫ design and layout alongside design and marketing teams.
• Maintain a content marketing calendar that schedules all aspects of the creation and delivery of content throughout the year (Use of automation and content optimization tools)
• Use target keywords to write search-engine copy that is optimized for search Engines (SEO) while remaining entertaining and informative
• Increase visibility across platforms by managing content distribution to online channels and social media.
• Monthly reports and assessments of strategies, outcomes, the impact of media, and communication strategies using google / social media analytics
• Generate monthly newsletters and publish to mailing list audience.
• Social media influencer marketing, Writing promotional emails for the membership list, along with sourcing relevant angles
• Crafting sales copy for various promotions across a wide range promotional activities including Sales Letters and landing page copy.
• Monitoring competition to research new messages, copy frameworks and angles.
• Writing marketing scripts for promotional videos to support current campaigns for traffic platforms (Facebook, Instagram, YouTube) and landing pages.
• Writing blogs and applying SEO principles to maximize reach.
• Tracking the success of copywriting (monitoring email open and click-thru rates, sales page conversions, blog opt-ins and video conversions) to be able to make data-driven decisions and continually improve copywriting strategy
• Oversee the testing of emails to ensure optimum deliverability. Managing outsourcing of email scheduling. Pulling lists for selected campaigns.
• Lead other initiatives or projects for the company as directed and prioritized by line Manager.

Qualifications

• Bachelors’ Degree in English Language, Marketing or any relevant field.
• 3 to 5 years of experience as a successful Copywriter/content creator
• Strong communication, customer service, and negotiation skills.
• Must demonstrate proficiency in Microsoft Office, especially in MS Word and PowerPoint.

Skill / competencies required:

• Experience as a communications and media manager or any other relevant role/experience.
• Experience with online community building and proven record as an effective content Creator/digital marketer.
• Ability to create, schedule, publish and manage published contents (that is, the use of automation and content optimization tools)
• Strong portfolio in creative content creation and visual storytelling
• Proficiency in Google and social media analytics.
• Research savvy and ability to jump on trends
• Search Engine Optimization (SEO) skills is an added advantage.
• Email and digital marketing skills is an added advantage.
• Graphics Design Skills and video editing skills is an added advantage.
• Basic UI/UX Design skills is an added advantage.
• Effective brand communicator; especially for an individual or corporate brands (for profit brand).

Salary
N200,000 - N300,000 Monthly.

Application Closing Date
30th May, 2023.