Analyst - Research and Market Insight, Marketing at MTN Nigeria

MTN Nigeria - The leader in telecommunications in Nigeria, and a part of a diverse community in Africa and the Middle East, our brand is instantly recognisable. It is through our compelling brand that we are able to attract the right talents who we carefully nurture by continuously improving our employment offerings even beyond reward and recognition.

We are recruiting to fill the position below:

Job Title: Analyst - Research and Market Insight, Marketing

Job Identification: 2798
Location: Ikoyi, Lagos
Job Schedule: Full time
Job Category: MTN Level 2
Reports To: Manager, Research and Market Insights
Division: Marketing

Mission

• To provide consumer insight through environmental scanning and research activities in areas of concern for the business to either track and or obtain customer insights, market intelligence, economic and competitive intelligence/research etc.
• To overlay insights generated from the external environment on the internal customer data from the BIB data warehouse.

Description

• Analyze raw data, write and interpret research reports for internal studies, and summarize external ones.
• Extract internal data from the data warehouse and various sources to draw insights.
• Transform and analyze data for proper reporting and analysis.
• Disseminate information to the relevant parties in simple and actionable formats.
• Coordinate research requirements for different business units.
• Track economic, market, industry, and competitive trends to provide business insights.
• Liaise with agencies to analyze and report research results for both qualitative and quantitative studies and other types of research.
• Identify and apply new global tools, methods, and approaches in market research.
• Build analytical tools and models for use in the formulation of research analyses.
• Develop strategies to foster the retention of high value segments of the market.
• Ensure a reduction in wait time for analysis, to enable the business to make decisions faster, thereby reducing costs due to delays in making decisions.

Requirements
Education:

• First Degree in any related discipline
• Fluent in English

Experience:

• 3 - 7 years’ experience including:
  • Proficient use of SQL, SAS, Excel and PowerPoint for data extraction, analysis and presentation.
  • Work experience in a research or consultancy environment.

Application Closing Date
21st June, 2023.