Digital Marketing Specialist at a Reputable Electronic Manufacturing Company - Willers Solutions Limited

Willers Solutions Limited - Our client, a reputable firm in the Electronic industry, is recruiting to fill the position below:

Job Title: Digital Marketing Specialist

Location: Lekki, Lagos
Employment Type: Full-time

Responsibilities

• Monitor key online marketing metrics to track success
• Brainstorm and implement experiments and relevant conversion tests.
• Running A/B tests to test performance and improve the user experience.
• Research and stay on top of emerging trends as they relate to digital marketing.
• Building short- and long-term digital marketing strategies.
• Conduct routine SEO audits including: keyword research/ranking/gap analysis
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
• Scale onsite content optimizations for existing landing pages as well as create new content/landing pages
• Track existing and future marketing campaign success, report on results.
• Provide full-funnel marketing through custom content and video to promote our brand messages and products.
• Create and manage email marketing campaigns.
• Monitor project status and budget, scale campaigns to maximize ROI.

Requirements

• Candidates should possess a B.Sc Degree
• 3 - 5 years digital marketing experience
• 360 digital marketing experience
• Analytical and possesses strong project management and time management skills
• Strong knowledge in Facebook Advertising, Instagram and Google Analytics
• Ability to work independently, plan and prioritize with minimal guidance.
• Proficient problem solving and strategic decision-making ability
• Strong attention to detail and organizational skills
• Excellent written and verbal communication skills
• Full understanding of all social media platforms
• Graphic/video design software preferable.

Application Closing Date
24th July, 2023.