Brand Storyteller / Copywriter at Majeurs Holdings Limited

Majeurs Holdings Limited is a creative and luxury furniture manufacturing company founded in June 2011 with headquarters in the United Kingdom and a production factory in Lagos State, Nigeria. The company is the premier manufacturer of luxury furniture in West Africa. Majeurs Holdings Ltd, the parent company, houses Majeurs Furniture, Majeurs Academy and Mande.

We are recruiting to fill the position below:

Job Title: Brand Storyteller / Copywriter

Location: Surulere, Lagos
Employment Type: Full-time

Responsibilities

• Develop a deep understanding of the brand, its values, mission, and target audience.
• Stay informed about industry trends and competitors to position the brand effectively.
• Craft clear and consistent brand messaging that aligns with the brand's identity.
• Develop a unique selling proposition (USP) that sets the brand apart from competitors.
• Write engaging and persuasive copy for various marketing materials, including websites, social media, advertisements, emails, and product descriptions.
• Adapt writing style to suit different platforms and target audiences.
• Develop and tell compelling stories that resonate with the target audience.
• Use storytelling techniques to create emotional connections between the brand and consumers.
• Work closely with marketing teams, designers, and other stakeholders to ensure consistent messaging across all channels.
• Collaborate with creative teams to integrate copy seamlessly into visual elements.
• Conduct research on industry trends, consumer behaviour, and market data to inform content creation.
• Stay updated on language trends and cultural nuances to create relevant and timely content.
• In charge of medium content for the management and writing of script for SUSU videos.
• Writing of blog articles, writing of script for video content, promotional advert like banner, fliers, etc.
• Incorporate SEO best practices to improve online visibility.
• Optimize content for relevant keywords while maintaining natural and engaging language.
• Review and edit content for clarity, consistency, and grammatical accuracy.
• Ensure that all content aligns with the brand's tone and voice.
• Adapt to changes in marketing strategies, brand positioning, or target audience preferences.
• Stay flexible and open to feedback for continuous improvement.
• Monitor the performance of written content and analyze key metrics.
• Use data and analytics to refine and optimize future content strategies.
• Adhere to brand guidelines and maintain consistency in tone, voice, and messaging.
• Ensure that all written content reflects the brand's values and positioning.
• Stay abreast of industry trends, content marketing innovations, and emerging technologies.
• Implement new strategies to keep the brand's storytelling fresh and relevant.

Education

• HND, Bachelor of Arts(BA), Bachelor of Education (BEd), etc.

Core Skills:

• Writing and Creativity
• Brand Understanding and Strategic Thinking
• Research and Collaboration
• SEO and Digital Marketing Knowledge
• Editing and Proofreading
• Consistency and Adaptability
• Analytics and Data Interpretation
• Time Management
• Communication Skills
• Cultural Awareness

Experience:

• 2 - 3 years

Salary
N80,000 - N120,000 monthly.

Application Closing Date
30th December, 2023.

Method of Application
Interested and qualified candidates should send their CV / Resume to: [email protected] using the Job Title as the subject of the email.