Hotel Marketer at Residency Hotel Limited

Residency Hotel is a fast growing hospitality industry with branches across Nigeria. The company's goal is to provide jobs to Nigerian youths from all tribes. Residency Hotel is known for its reputable customer service to their guests using professional staff and provision of enhanced facilities to meet up customer's expectations and beyond.

We are recruiting to fill the position below:

Job Title: Hotel Marketer

Location: Lekki Phase I, Lagos
Employment Type: Full-time

Overview

• We are seeking a dynamic and creative individual to join our team as a Hotel Marketing Specialist. This role involves developing and executing marketing strategies to promote our hotel and enhance brand visibility. The ideal candidate will have a passion for hospitality, strong marketing skills, and the ability to drive revenue growth through innovative campaigns.

Responsibilities

• Develop comprehensive marketing plans to attract guests and increase occupancy rates.
• Implement digital marketing strategies including social media, email campaigns, and online advertising to target potential guests.
• Create engaging content for the hotel’s website, and social media channels to showcase amenities, events, and promotions.
• Collaborate with the sales team to develop promotional packages and incentives for corporate clients and group bookings.
• Monitor and analyze market trends, competitor activity, and guest feedback to identify opportunities for improvement.
• Manage relationships with external vendors such as advertising agencies to produce marketing materials.
• Coordinate marketing efforts with other departments such as revenue management, operations, and food & beverage to ensure alignment with overall business objectives.
• Track marketing metrics and ROI to evaluate the effectiveness of campaigns and adjust strategies as needed.
• Stay up-to-date with industry developments and emerging technologies to continually innovate and improve marketing efforts.
• Assist in organizing and executing special events, promotional activities, and partnerships to drive brand awareness and customer loyalty.
• Provide regular updates and reports to senior management on marketing initiatives, performance, and future plans.

Qualifications

• Bachelor’s Degree in Marketing, Hospitality Management, or related field.
• Proven experience in hotel marketing or a similar role within the hospitality industry.
• Strong understanding of digital marketing tools and techniques, including SEO, SEM, and social media advertising.
• Excellent written and verbal communication skills with a keen eye for detail.
• Creative thinker with the ability to develop innovative marketing strategies.
• Ability to multitask and prioritize tasks in a fast-paced environment.
• Proficiency in marketing analytics and reporting tools.
• Knowledge of hotel management systems and booking platforms is a plus.
• Enthusiastic team player with a passion for delivering exceptional guest experiences.

Application Closing Date
31st March, 2024.