Social Media Officer at a Hospitality Company

A hospitality company located in Victoria Island, Lagos State that owns luxury brands and is into events management isrecruiting to fill the position below:

Job Title: Social Media Officer

Location: Victoria Island, Lagos
Employment Type: Full-time

Job Description

• Create and manage plans to both grow and maintain followers through various social media platforms such as Instagram, Twitter, Facebook, YouTube, and LinkedIn.
• Creating and implementing plans to develop our brand and attract Members to the business Club & Customers to the Restaurant.
• Supervise all aspects of social media interaction between customers and the company, and ensure a positive customer service experience.
• Design and implement social media strategy to align with business goals.
• Manage the day-to-day handling of all social media channels such as LinkedIn, Facebook, Twitter, and Instagram, adapting content to suit different channels.
• Create periodic social media campaigns to identify and engage prospective clients.
• Develop, launch and manage new campaigns that promote the organisation’s brand.
• Generate, edit, publish and share engaging content at regular intervals (e.g. original text, photos, videos and newsletters).
• Supervise all aspects of social media interaction between customers and the company, and ensure a positive customer service experience.
• Monitor SEO and user engagement and suggest content optimization.
• Analyses data to determine the reach of social media campaigns.
• Form key relationships with influencers across the social media platforms.

Qualifications

• Minimum of a First Degree in Mass Communications, Marketing, and Public Relations or a related field.
• Professional certification will be an added advantage
• Between 2-4 years in a similar role.

Skills:

• Excellent copywriting skills, Excellent Communication Skills, Social Media Marketing, Project & Campaign Management Skills, SEO, keyword Research and Google Analytics, Business Acumen, Content Creation, Social Media Marketing, Social Media Livestreaming, Online Marketing Channels etc.

Knowledge:

• Content Management; Web design; Understanding of graphic design principles; User & Customer experience; Industry & Market knowledge; Web optimization etc.

Application Closing Date
13th April, 2024.