Social Media Manager at Climate Action Africa

Climate Action Africa is a non-profit organization dedicated to driving sustainable development and climate action across Africa. Our mission is to empower communities, influence policy, and promote green initiatives that foster environmental conservation and economic growth.

We are recruiting to fill the position below:

Job Title: Social Media Manager

Location: Lagos
Employment Type: Full-time

Job Description

• We seek a talented and passionate Social Media Manager to join our team.
• The ideal candidate will be responsible for developing and implementing our social media strategy per our organisation's goals and objectives.
• You will be crucial in raising awareness, engaging our audience, and driving action on climate change issues across various social media platforms.

Responsibilities

• Develop a comprehensive social media strategy to increase engagement, followership, and brand awareness.
• Create compelling and relevant content for various social media channels, including but not limited to Facebook, Twitter, Instagram, LinkedIn, and YouTube.
• Monitor social media trends, tools, and applications and appropriately apply that knowledge to increase social media use at Climate Action Africa.
• Manage all social media channels, including scheduling and publishing content, responding to comments and messages, and moderating discussions.
• Collaborate with other teams to align social media strategies with overall organisational goals and campaigns.
• Analyse social media metrics and performance data to track progress, optimise content, and identify areas for improvement.
• Stay up-to-date with the latest social media best practices, algorithms, and trends, and provide recommendations for continuous improvement.

Key Performance Indicators (KPIs):

• Increase in social media followership and engagement.
• Growth in website traffic driven by social media channels.
• Improvement in brand sentiment and reputation on social media platforms.
• Increase in the number of leads or conversions generated through social media campaigns.
• Achievement of specific campaign objectives, such as petition signatures, event attendance, or donations.
• Improve social media metrics, including reach, impressions, likes, shares, and comments.

Required Profile

• Bachelor's Degree in Marketing, Communications, Journalism, Environmental Studies, or a related field.
• Proven experience as a Social Media Manager or similar role, with a track record of successful social media campaigns and initiatives.
• Strong understanding of social media platforms, algorithms, and best practices.
• Excellent written and verbal communication skills, with the ability to craft compelling and engaging content.
• Creative thinker with a passion for environmental sustainability and climate action.
• Ability to work effectively in a fast-paced environment and manage multiple projects simultaneously.
• Strong analytical skills and proficiency in social media analytics tools.
• Experience with graphic design and video editing tools is a plus.
• Familiarity with SEO principles and website analytics tools.
• Ability to work collaboratively in a team environment and take initiative when necessary.
• If you are passionate about making a difference and have the skills and experience to drive social change through social media, we encourage you to apply for this exciting opportunity to join our team at Climate Action Africa.

Compensation and Benefits

• Competitive Salary: We offer a competitive salary commensurate with experience and qualifications.
• Health Insurance: Employees are covered by a comprehensive Health Maintenance Organization (HMO) plan.
• Retirement Savings Account (RSA) Package: We provide a robust retirement savings plan to ensure financial security for our employees' future.
• Hybrid Work Environment: We offer a flexible hybrid work model with a preference for candidates based in Lagos.
• Professional Development: Employees can access learning and career development opportunities to advance their skills and careers.
• Paid Parental Leave (12-16 weeks for moms and 4-6 weeks for dads).

Application Closing Date
30th April, 2024.