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Business Development Manager at IST Print

Posted on Fri 14th Jun, 2024 - hotnigerianjobs.com --- (0 comments)


IST Print is a design and printing company in Abuja. We have been providing a wide range of design and printing solutions to businesses, companies and individuals in Abuja and surrounding cities.

We are recruiting to fill the position below:

Job Title: Business Development Manager

Location: Wuse2, Abuja (FCT)
Employment Type: Full-time

Key Responsibilities

  • Identify and pursue new business opportunities within the printing industry to expand the company's client base and revenue streams.
  • Develop and implement strategic business development plans aligned with company goals and objectives.
  • Conduct market research to identify emerging trends, customer needs, and competitor activities specific to the printing industry.
  • Build and maintain relationships with print buyers, advertising agencies, graphic designers, and other stakeholders through networking and outreach efforts.
  • Attend industry events, trade shows, and conferences to promote the company's printing services and generate leads.
  • Generate leads through various channels, including cold calling, email marketing, and social media outreach, with a focus on print-related businesses.
  • Qualify leads and convert them into sales opportunities through effective communication and relationship-building.
  • Manage relationships with existing clients to ensure high levels of customer satisfaction and identify opportunities for upselling or cross-selling additional printing services.
  • Develop and execute social media strategies to increase brand awareness, engagement, and follower growth within the printing industry.
  • Create and curate compelling content for social media posts, blogs, and other marketing materials tailored to print-related topics and interests.
  • Analyze social media performance metrics and generate reports to track the effectiveness of social media campaigns and inform future strategies.
  • Write and edit engaging content for various marketing materials, including website content, blog posts, case studies, and print samples.
  • Develop marketing collateral, such as brochures, flyers, and catalogs, to showcase the company's printing capabilities and services.
  • Ensure that all marketing content is consistent with the company's brand identity, messaging, and industry expertise.
  • Track and analyze key performance indicators (KPIs) related to business development and social media marketing within the printing industry.
  • Generate regular reports to provide insights into the effectiveness of marketing efforts and identify areas for improvement.
  • Use analytics tools to measure ROI and evaluate the success of marketing initiatives targeted at print-related audiences.

Qualifications

  • Bachelor's degree in Marketing, Business Administration, or related field.
  • Proven experience in business development, client acquisition, and social media marketing within the printing industry.
  • Strong understanding of printing technologies, processes, and industry trends.
  • Excellent communication, interpersonal, and networking skills.
  • Proficiency in digital marketing tools and platforms, including social media management tools, Google Analytics, and CRM systems.
  • Creative thinking and problem-solving abilities.
  • Ability to work independently and as part of a collaborative team

Application Closing Date
19th June, 2024.

Method of Application
Interested and qualified candidates should send their updated CV as a PDF file to: recruitments@istrategytech.com using "Business Development Manager" as the subject of the mail.


  

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